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  • Search: subject:"numerical cognition"
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Year of publication
Subject
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Cognition 24 Kognition 24 numerical cognition 24 Consumer behaviour 20 Konsumentenverhalten 20 Numerical cognition 11 Theorie 8 Theory 8 Preismanagement 7 Pricing strategy 7 Experiment 5 behavioral pricing 5 Preis 4 Price 4 Bias 3 Decision 3 Decision theory 3 Einkommensverteilung 3 Entscheidung 3 Entscheidungstheorie 3 Income distribution 3 Systematischer Fehler 3 Willingness to pay 3 Zahlungsbereitschaftsanalyse 3 Brand 2 Brand image 2 Brand management 2 Consumer preferences 2 Income inequality 2 Konsumentenpräferenzen 2 Markenartikel 2 Markenführung 2 Markenimage 2 Product differentiation 2 Product information 2 Product labelling 2 Produktdifferenzierung 2 Produktinformation 2 Warenkennzeichnung 2 cross-cultural marketing 2
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Online availability
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Undetermined 27 Free 5
Type of publication
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Article 34 Book / Working Paper 2
Type of publication (narrower categories)
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Article in journal 30 Aufsatz in Zeitschrift 30 Arbeitspapier 1 Graue Literatur 1 Non-commercial literature 1 Working Paper 1
Language
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English 32 Undetermined 4
Author
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Thomas, Manoj 6 Gunasti, Kunter 5 Langhe, Bart de 3 Yan, Dengfeng 3 Chen, Haipeng 2 Jia, He 2 Krishna, Aradhna 2 Kyung, Ellie J. 2 Ozcan, Timucin 2 Reinholtz, Nicholas 2 Ziano, Ignazio 2 André, Quentin 1 Barth, Hilary 1 Bhowmick, Sandeep 1 Biswas, Abhijit 1 Cheng, Lillian L. 1 Craig, Adam W. 1 DREZE, Xavier 1 Davis, Derick F. 1 Devezer, Berna 1 Fernbach, Philip M. 1 Grewal, Chruv 1 Guha, Abhijit 1 Harper, David 1 Harper, David A. 1 Hirshman, Samuel D. 1 Howlett, Elizabeth 1 Huang, Yunhui 1 Isaac, Mathew S. 1 Jiewen Hong 1 Kadiyali, Vrinda 1 Kayton, Kelsey 1 Kumar, Anand 1 Kwon, JaeHwan 1 LAURENT, Gilles 1 Laurent, Gilles 1 Lembregts, Christophe 1 Lenkovskaya, Marina 1 Long, Andrew R. 1 Mazzocco, Michele M. M. 1
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Institution
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HEC Paris (École des Hautes Études Commerciales) 1
Published in...
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Journal of consumer research : JCR ; an interdisciplinary journal 10 Marketing letters : a journal of research in marketing 3 Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology 2 Journal of consumer research : JCR ; an interdisciplinary bimonthly 2 Journal of economic psychology : research in economic psychology and behavioral economics 2 Journal of marketing research 2 Judgment and Decision Making 2 Management science : journal of the Institute for Operations Research and the Management Sciences 2 AMS review : official publication of the Academy of Marketing Science 1 Journal of Bioeconomics 1 Journal of behavioral decision making 1 Journal of business research : JBR 1 Journal of institutional economics 1 Journal of marketing 1 Journal of retailing 1 Les Cahiers de Recherche 1 Marketing Science 1 The journal of brand management : an international journal 1 Tuck School of Business working paper / Tuck School of Business at Dartmouth 1
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Source
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ECONIS (ZBW) 31 RePEc 5
Showing 1 - 10 of 36
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Final price neglect in multi-product promotions : how non-integrated price reductions promote higher-priced products
Jia, He; Huang, Yunhui; Zhang, Qiang; Shi, Zhengyu; … - In: Journal of consumer research : JCR ; an … 50 (2024) 6, pp. 1097-1116
Persistent link: https://www.econbiz.de/10014526262
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Stars versus bars : how the aesthetics of product ratings "shape" product preference
Jia, He; Wan, Echo Wen; Zheng, Wanyi - In: Journal of consumer research : JCR ; an … 50 (2023) 1, pp. 142-166
Persistent link: https://www.econbiz.de/10014314346
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How numerical cognition explains ambiguity aversion
Lenkovskaya, Marina; Sweldens, Steven - In: Journal of consumer research : JCR ; an … 51 (2025) 6, pp. 1120-1143
Persistent link: https://www.econbiz.de/10015338652
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Are "10 grams of protein" better than "ten grams of protein"? : how digits versus number words influence consumer judgments
Romero, Marisabel; Craig, Adam W.; Mormann, Milica; … - In: Journal of consumer research : JCR ; an … 51 (2025) 5, pp. 1006-1026
Persistent link: https://www.econbiz.de/10015338662
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The effects of psychological distance on the diagnosticity of digits to the left versus right of a separator
Yan, Dengfeng; Vijayakumar, Suhas; Jiewen Hong - In: Journal of marketing research 61 (2024) 6, pp. 1171-1182
Persistent link: https://www.econbiz.de/10015168640
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As wages increase, do people work more or less? : a wage frame effect
Shen, Luxi; Hirshman, Samuel D. - In: Management science : journal of the Institute for … 69 (2023) 8, pp. 4721-4732
Persistent link: https://www.econbiz.de/10014339423
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How do consumers read and encode a price?
Laurent, Gilles; Vanhuele, Marc - In: Journal of consumer research : JCR ; an … 50 (2023) 3, pp. 510-532
Persistent link: https://www.econbiz.de/10014391409
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The crucial role of reference numbers on consumers' product preferences
Gunasti, Kunter; Ozcan, Timucin; Howlett, Elizabeth - In: Journal of business research : JBR 168 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014434878
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Consumer misestimations of small recurring changes vs. a single large lump sum
Gunasti, Kunter; Chen, Haipeng - In: Marketing letters : a journal of research in marketing 34 (2023) 4, pp. 605-617
Persistent link: https://www.econbiz.de/10014457870
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Distributions distract : how distributions on attribute filters and other tools affect consumer judgments
Davis, Derick F. - In: Journal of consumer research : JCR ; an … 49 (2023) 6, pp. 1074-1094
Persistent link: https://www.econbiz.de/10014314329
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