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Search: subject:"omnichannel"
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Multichannel strategy
151
Multikanalvertrieb
151
Consumer behaviour
69
Einzelhandel
69
Konsumentenverhalten
69
Retail trade
69
Beziehungsmarketing
57
Relationship marketing
57
Online retailing
56
Online-Handel
56
E-commerce
37
Distribution channel
35
Electronic Commerce
35
Vertriebsweg
35
omnichannel
26
Lieferkette
25
Supply chain
25
Theorie
18
Theory
18
Logistics
16
Logistik
16
Marketing management
15
Marketingmanagement
15
Omnichannel
15
Customer satisfaction
14
Digitalisierung
14
Digitization
14
Kundenzufriedenheit
14
Bibliometrics
10
Bibliometrie
10
KMU
10
Omnichannel retailing
10
SME
10
Fashion
9
Mode
9
omni-channel
9
omnichannel retailing
9
Lagermanagement
8
Warehouse management
8
Brand management
7
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Free
203
CC license
34
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Article
136
Book / Working Paper
67
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Article in journal
110
Aufsatz in Zeitschrift
110
Article
24
Graue Literatur
18
Non-commercial literature
18
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16
Arbeitspapier
15
Hochschulschrift
12
Thesis
8
Collection of articles written by one author
4
Sammlung
4
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2
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English
197
German
5
Undetermined
1
Author
All
Hübner, Alexander
7
Wollenburg, Johannes
5
Holzapfel, Andreas
4
Ieva, Marco
4
Wolf, Lukas
4
Agatz, Niels
3
Gao, Fei
3
Jerath, Kinshuk
3
Kumar, Anuj
3
Lazaris, Chris
3
Martinelli, Elisa Martina
3
Netessine, Serguei
3
Risberg, Andreas
3
Vrechopoulos, Adam
3
Ahre, Ebba Eriksson
2
Basu, Preetam
2
Budimir, Ana
2
Butkouskaya, Vera
2
Carnein, Matthias
2
Cho, Soo-Haeng
2
Ciasullo, Maria Vincenza
2
Costa Salas, Yasel José
2
Dethlefs, Christian
2
Frasquet Deltoro, Marta
2
Freichel, Stephan L. K.
2
Gallino, Santiago
2
Govindarajan, Aravind
2
Hilmola, Olli-Pekka
2
Homann, Leschek
2
Jafari, Hamid
2
Kazakov, Sergey
2
Kembro, Joakim
2
Koster, René de
2
Kotarba, Marcin
2
Kraume, Karsten
2
Kuhn, Heinrich
2
Lehrer, Christiane
2
Li, Weidong
2
Ma, Xinyu
2
Mandal, Prasenjit
2
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Eric Cuvillier <Firma>
2
Leuphana Universität Lüneburg
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
Published in...
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Journal of retailing and consumer services
7
Cogent business & management
5
LogForum : elektroniczne czasopismo naukowe z dziedziny logistyki
5
Administrative Sciences : open access journal
4
IEEE transactions on engineering management : EM ; a publication of the IEEE Engineering Management Society
4
Administrative Sciences
3
International journal of retail and distribution management
3
Logistics
3
Business Research
2
Business research
2
Cogent Business & Management
2
ERIM report series research in management
2
Faculty & research / Insead : working paper series
2
Italian journal of marketing : ITJM
2
Journal of consumer behaviour
2
Journal of open innovation : technology, market, and complexity
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing
2
Les cahiers du GERAD
2
Logistics Research
2
Logistics research
2
Marketing i menedžment innovacij : m&mi
2
Piccola impresa : rivista internazionale di studi e ricerche
2
Production and operations management : the flagship research journal of the Production and Operations Management Society
2
Ross School of Business Paper
2
Schriftenreihe Logistik der Fakultät für Wirtschaftswissenschaften der htw saar
2
Annals of Operations Research
1
Arbeitsberichte
1
Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster
1
Asia Pacific journal of marketing and logistics
1
Athens journal of business & economics : AJBE
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Data science and management : DSM
1
Digital business
1
Digitale Transformation des Marketing
1
ENTRENOVA - ENTerprise REsearch InNOVAtion
1
ERCIS Working Paper
1
EURO journal on transportation and logistics
1
Economics and Business Letters : EBL
1
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ECONIS (ZBW)
173
EconStor
28
RePEc
1
Other ZBW resources
1
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1
Influence of perceived value on
omnichannel
usage : Mediating and moderating roles of the
omnichannel
shopping habit
Sharma, Neeru
;
Fatima, Johra Kayeser
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462182
Saved in:
2
Assessing the key variables of mobile-assisted showroomers' behavior to enhance their shopping experience
Alesanco-Llorente, María
;
Reinares-Lara, Eva
; …
- In:
Journal of global fashion marketing : JGfM
16
(
2025
)
1
,
pp. 109-129
Persistent link: https://www.econbiz.de/10015188915
Saved in:
3
Franchisees' adoption of
omnichannel
marketing
Chaney, Damien
;
Ghantous, Nabil
;
Chameroy, Fabienne
; …
- In:
Industrial marketing management : the international …
126
(
2025
),
pp. 18-29
Persistent link: https://www.econbiz.de/10015386516
Saved in:
4
Platform business groups and the
omni-channel
transformation of food retailing in China
Han, Zhi
;
Wood, Steve
;
Coe, Neil M.
;
Alexander, Andrew
-
2025
Persistent link: https://www.econbiz.de/10015397096
Saved in:
5
Driving customer engagement and citizenship behaviour in
omnichannel
retailing : evidence from the fashion sector
Suha Fouad Salem
;
Alanadoly, Alshaimaa Bahgat
- In:
Spanish journal of marketing
28
(
2024
)
1
,
pp. 98-122
Persistent link: https://www.econbiz.de/10015190165
Saved in:
6
The scope and intensity of personalised
omnichannel
customer journeys : a conceptualisation integrating experts' and consumers' perspectives
Weippert, Marco
- In:
Journal of marketing management : JMM ; journal of the …
40
(
2024
)
11/12
,
pp. 877-909
Persistent link: https://www.econbiz.de/10015194096
Saved in:
7
Constraints and barriers on industrial customer performance in an
omnichannel
ecosystem
Cuesta-Valiño, Pedro
;
Alonso-García, Javier
; …
- In:
Review of managerial science : RMS
18
(
2024
)
9
,
pp. 2749-2780
Persistent link: https://www.econbiz.de/10015135719
Saved in:
8
Understanding customers' choice for digital D2C versus multi-brand operations
Kalayci, Eda
;
Becker, Jan U.
;
Barrot, Christian
- In:
Journal of retailing
100
(
2024
)
2
,
pp. 256-273
Persistent link: https://www.econbiz.de/10015065179
Saved in:
9
Decentralized online order fulfillment in
omni-channel
retailers
Baron, Opher
;
Cire, Andre A.
;
Savaser, Sinem Kinay
-
2024
Persistent link: https://www.econbiz.de/10014490802
Saved in:
10
A system dynamics model for optimum time, profitability, and customer satisfaction in
omni-channel
retailing
Taheri, Seyed Ghiasuddin
;
Navabakhsh, Mehrzad
;
Tohidi, Hamid
- In:
Journal of retailing and consumer services
78
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10015095240
Saved in:
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