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  • Search: subject:"operational transparency"
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Year of publication
Subject
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operational transparency 8 Consumer behaviour 7 Konsumentenverhalten 7 Preismanagement 4 Pricing strategy 4 pricing 4 Theorie 3 Theory 3 cost transparency 3 reference-dependent preferences 3 Lieferkette 2 Preis 2 Price 2 Supply chain 2 Transparency 2 Transparenz 2 conscientious consumption 2 consumer behavior 2 Behavioral operations 1 Beziehungsmarketing 1 Brand image 1 Conscientious consumption 1 Corporate Social Responsibility 1 Corporate social responsibility 1 Cost Communication 1 Customer satisfaction 1 Diversity 1 Diversity Management 1 Diversity management 1 Gerechtigkeit 1 Justice 1 Kundenzufriedenheit 1 Markenimage 1 Operational Transparency 1 Price Fairness 1 Präferenztheorie 1 Reference-dependent preferences 1 Relationship marketing 1 Social integration 1 Soziale Integration 1
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Online availability
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Free 9
Type of publication
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Book / Working Paper 9
Type of publication (narrower categories)
All
Working Paper 8 Arbeitspapier 7 Graue Literatur 6 Non-commercial literature 6
Language
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English 8 Undetermined 1
Author
All
Bertini, Marco 5 Halbheer, Daniel 5 Buell, Ryan W. 4 Bühler, Stefan 4 Balakrishnan, Maya 1 Buehler, Stefan 1 Choi, MoonSoo 1 Kalkanci, Basak 1 Kim, Tami 1 Nam, Jimin 1 Tsay, Chia-Jung 1
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Institution
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Harvard Business School, Harvard University 1
Published in...
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Discussion paper / Universität Sankt Gallen, School of Economics and Political Science, Department of Economics 2 Harvard Business School Technology & Operations Mgt. Unit Working Paper 2 Working papers / Harvard Business School, Division of Research 2 CESifo Working Paper 1 CESifo working papers 1 HEC Paris research paper series 1 Harvard Business School Working Papers 1
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Source
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ECONIS (ZBW) 7 EconStor 1 RePEc 1
Showing 1 - 9 of 9
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Differentiating on Diversity : How Disclosing Workforce Diversity Improves Brand Attitudes
Balakrishnan, Maya; Nam, Jimin; Buell, Ryan W. - 2023
Companies are facing increased pressure to “walk the talk” on diversity, equity, and inclusion (DEI) in their operations. One specific call-to-action from stakeholders is the public disclosure of EEO-1s. Companies with 100+ employees are federally mandated to annually report the...
Persistent link: https://www.econbiz.de/10014260102
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Pricing and Supply Chain Transparency to Conscientious Consumers
Bertini, Marco; Buehler, Stefan; Halbheer, Daniel - 2020
This paper studies how a firm should make pricing and transparency decisions when consumers care about supply chain characteristics. We first show how preferences that account for price and unit cost constrain the firm’s pricing power and profit. Surprisingly, we find that the firm may be...
Persistent link: https://www.econbiz.de/10012425581
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Pricing and supply chain transparency to conscientious consumers
Bertini, Marco; Bühler, Stefan; Halbheer, Daniel - 2020
Persistent link: https://www.econbiz.de/10012426536
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Cover Image
Pricing and supply chain transparency to conscientious consumers
Bertini, Marco; Bühler, Stefan; Halbheer, Daniel - 2020
This paper studies how a firm should make pricing and transparency decisions when consumers care about supply chain characteristics. We first show how preferences that account for price and unit cost constrain the firm’s pricing power and profit. Surprisingly, we find that the firm may be...
Persistent link: https://www.econbiz.de/10012310529
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Improving customer compatibility with operational transparency
Buell, Ryan W.; Choi, MoonSoo - 2019
Through a large-scale field experiment with 393,036 customers considering opening a credit card account with a nationwide retail bank, we investigate how providing transparency into an offering’s tradeoffs affects subsequent rates of customer acquisition and long-run engagement. Although we...
Persistent link: https://www.econbiz.de/10012109104
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How transparency into internal and external responsibility initiatives influences consumer choice : evidence from the feld and lab
Buell, Ryan W.; Kalkanci, Basak - 2019
Amid growing calls for transparency and social and environmental responsibility, companies are employing different strategies to improve consumer perceptions of their brands. Some pursue internal initiatives that reduce their negative social or environmental impacts through responsible...
Persistent link: https://www.econbiz.de/10012064909
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Consumer resistance
Bertini, Marco; Bühler, Stefan; Halbheer, Daniel - 2018
Persistent link: https://www.econbiz.de/10011799980
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Consumer resistance
Bertini, Marco; Bühler, Stefan; Halbheer, Daniel - 2018
This paper studies how a firm should make pricing and transparency decisions when consumers care about supply chain characteristics. We first show how preferences that account for price and unit cost constrain the firm's pricing power and profit. Surprisingly, we find that the firm may be forced...
Persistent link: https://www.econbiz.de/10012109310
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Creating Reciprocal Value Through Operational Transparency
Buell, Ryan W.; Kim, Tami; Tsay, Chia-Jung - Harvard Business School, Harvard University - 2014
producers. Although operational transparency has been shown to improve consumer perceptions of service value, existing theory … efficiency. In our fully specified models, the introduction of reciprocal operational transparency contributed to a 22 …
Persistent link: https://www.econbiz.de/10010929933
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