We study the GDPR's opt-in requirement in a model with a firm that provides a digital service and consumers who are …

We study the GDPR's opt-in requirement in a model with a firm that provides a digital service and consumers who are …

We study the GDPR's opt-in requirement in a model with a firm that provides a digital service and consumers who are …

synthetic control approach to focus on countries that changed their prevailing organ donation legislation from opt-in to opt … an opt-in to an opt-out system than without the reform taking place. My findings suggest that as one strategy among …

The paper examines the influence of opt-in e-mail marketing on consumer behaviour. The study attempts to extend the …-mail advertising and intention towards the sender in the context of opt-in email marketing. Data were collected in South Africa through … an online survey of 436 opt-in e-mail marketing subscribers. Structural equation modelling (SEM) was employed to measure …

synthetic control approach to focus on countries that changed their prevailing organ donation legislation from opt-in to opt … an opt-in to an opt-out system than without the reform taking place. My findings suggest that as one strategy among …

We study the GDPR's opt-in requirement in a model with a firm that provides a digital service and consumers who are …