Purpose The authors analyze IBM research and outline how the most successful established organizations approach innovation and prescribe specific strategies that can help all organizations innovate like an outperformer. Design/methodology/approach In a 2014 survey of more than 1,000 C-suite...

In this study, we empirically test the association of intangibles assets and profits, competitive advantages and their sustainability predicted by resource-based view of the firm in a sample of public Japanese firms. Our approach is based on two main variables: firm's profitability and...