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  • Search: subject:"pálinka"
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Subject
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Agribusiness 1 Alcohol consumption 1 Alkoholkonsum 1 Beer 1 Beziehungsmarketing 1 Bier 1 Brand 1 Brand image 1 Brand loyalty 1 Brand management 1 Brands 1 Consumer behavior 1 Consumer behaviour 1 Konsumentenverhalten 1 Markenartikel 1 Markenführung 1 Markenimage 1 Markentreue 1 Market research 1 Marketing 1 Marktforschung 1 Palinka 1 Relationship marketing 1 Spirits 1 Structural equation model 1 Structural equation modeling 1 Strukturgleichungsmodell 1 Survey research 1 Wein 1 Wine 1 consumption patterns of pálinka 1 historical overview 1 hungaricum 1 pálinka 1 pálinka production regulations 1 spirits 1 technological change 1
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Free 1 Undetermined 1
Type of publication
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Article 2
Type of publication (narrower categories)
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Article in journal 1 Aufsatz in Zeitschrift 1
Language
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English 1 Undetermined 1
Author
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Harcsa, Imre Milán 1 Lakner, Zoltán 1 Nábrádi, András 1 Tar, Ildikó 1 Temesi, Ágoston 1 Unger-Plasek, Brigitta 1
Published in...
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APSTRACT: Applied Studies in Agribusiness and Commerce 1 International journal of wine business research 1
Source
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ECONIS (ZBW) 1 RePEc 1
Showing 1 - 2 of 2
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Hungarian spirits pálinka as a “Hungaricum†I.
Harcsa, Imre Milán; Nábrádi, András; Tar, Ildikó - In: APSTRACT: Applied Studies in Agribusiness and Commerce 08 (2014) 2-3
presence of the pálinka as a word originated in Debrecen (1572). The quality and alcohol degree of these drinks were increased … establishment of the literature of pálinka distillation. Subcontract distillation, considered as an individual peculiarity in the … operation also for private persons from 1983. The fame of Hungarian national drink increased greatly when the meaning of pálinka …
Persistent link: https://www.econbiz.de/10011275788
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Cover Image
How do factors of brand-related behavior (brand loyalty, brand relevance in category, brand schematicity) impact consumers' alcoholic drink purchases?
Temesi, Ágoston; Lakner, Zoltán; Unger-Plasek, Brigitta - In: International journal of wine business research 35 (2023) 4, pp. 521-537
Persistent link: https://www.econbiz.de/10014432814
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