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Toward better understanding the materialism-hedonism and the Big Five personality-compulsive buying relationships : a new consumer cultural perspective
Tarka, Piotr
;
Harnish, Richard J.
- In:
Journal of global marketing
36
(
2023
)
3
,
pp. 165-192
Persistent link: https://www.econbiz.de/10014321503
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