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  • Search: subject:"parameter/scheduling: work studies and learning"
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games/group decisions 1 marketing: advertising/promotion 1 parameter/scheduling: work studies and learning 1
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Oligopoly Models for Optimal Advertising When Production Costs Obey a Learning Curve
Teng, Jinn-Tsair; Thompson, Gerald L. - In: Management Science 29 (1983) 9, pp. 1087-1101
Business policy questions frequently involve competitive encounters among several different firms. Oligopoly theory in economics was devised to answer similar questions, but its results so far are largely confined to cases of monopoly (one firm), duopoly (two firms), and many firms (wheat...
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