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Search: subject:"participatory marketing"
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International journal of arts management
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ECONIS (ZBW)
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Four-stage model of value creation for sustainability-oriented marketing : en route to
participatory
marketing
Kelleci, Alpaslan
- In:
Journal of macromarketing
42
(
2022
)
1
,
pp. 5-11
Persistent link: https://www.econbiz.de/10012802023
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2
The role of content analysis in the brand-consumer relationship : a systemic view
Capolupo, Nicola
;
Basile, Gianpaolo
;
Chionne, Roberto
- In:
International journal of business and globalisation : IJBG
23
(
2019
)
3
,
pp. 383-400
Persistent link: https://www.econbiz.de/10012153200
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3
Web 2.0 : is the museum-visitor relationship being redefined?
Pulh, Mathilde
;
Mencarelli, Rémi
- In:
International journal of arts management
18
(
2015
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10011414778
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