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  • Search: subject:"prediction-oriented segmentation"
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Year of publication
Subject
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Partial least squares 4 Partielle kleinste Quadrate 4 Consumer behaviour 3 Kleinste-Quadrate-Methode 3 Konsumentenverhalten 3 Least squares method 3 Beziehungsmarketing 2 Prediction-oriented segmentation 2 Relationship marketing 2 Structural equation model 2 Strukturgleichungsmodell 2 artificial intelligence (AI) 2 digital capabilities 2 finite mixture partial least squares (FIMIX-PLS) 2 organisational agility 2 prediction-oriented segmentation (PLS-POS) 2 structural equation modeling (PLS-SEM) 2 Arbeitsverhalten 1 Artificial intelligence 1 Behavioral intention 1 Brand 1 Brand image 1 Brand loyalty 1 Brand management 1 Consistent PLSc 1 Consumer attitudes 1 Counterfeiting resistance 1 Customer citizenship behaviour 1 Customer engagement 1 Customer integration 1 Customer lifetime value 1 Customer value 1 Estimation theory 1 Food 1 Food tourists 1 Forecasting model 1 Gastronomie 1 Holiday behaviour 1 Kundenintegration 1 Kundenwert 1
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Online availability
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Undetermined 3 Free 2 CC license 1
Type of publication
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Article 6
Type of publication (narrower categories)
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Article in journal 5 Aufsatz in Zeitschrift 5 Article 1
Language
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English 6
Author
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Olariu, Ana Alexandra 2 Popa, Ștefan Cătălin 2 Becker, Jan-Michael 1 DiPietro, Robin B. 1 Levitt, Jamie A. 1 Meng, Fang 1 Moliner-Tena, Miguel-Ángel 1 Mourad, Siham 1 Rai, Arun 1 Ringle, Christian M. 1 Segarra-Moliner, José-Ramón 1 Valette-Florence, Pierre 1 Völckner, Franziska 1 Zhang, Pei 1 Ştefan, Simona Cătălina 1 Ștefan, Simona Cătălina 1
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Published in...
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Amfiteatru Economic Journal 1 Amfiteatru economic : an economic and business research periodical 1 Journal of business research : JBR 1 Journal of marketing analytics : JMA 1 Management information systems : mis quarterly 1 Tourism analysis : an interdisciplinary tourism & hospitality journal 1
Source
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ECONIS (ZBW) 5 EconStor 1
Showing 1 - 6 of 6
Cover Image
Implications of artificial intelligence on organizational agility: A PLS-SEM and PLS-POS approach
Ștefan, Simona Cătălina; Olariu, Ana Alexandra; … - In: Amfiteatru Economic Journal 26 (2024) 66, pp. 403-420
and for data analysis, structural equation modelling (PLS-SEM) and prediction-oriented segmentation (PLS-POS) were used … same time, prediction-oriented segmentation highlighted two distinct categories of organisations in terms of AI …
Persistent link: https://www.econbiz.de/10014632147
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Implications of artificial intelligence on organizational agility : a PLS-SEM and PLS-POS approach
Ştefan, Simona Cătălina; Olariu, Ana Alexandra; … - In: Amfiteatru economic : an economic and business research … 26 (2024) 66, pp. 403-420
and for data analysis, structural equation modelling (PLS-SEM) and prediction-oriented segmentation (PLS-POS) were used … same time, prediction-oriented segmentation highlighted two distinct categories of organisations in terms of AI …
Persistent link: https://www.econbiz.de/10014574499
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Engaging in customer citizenship behaviours to predict customer lifetime value
Segarra-Moliner, José-Ramón; Moliner-Tena, Miguel-Ángel - In: Journal of marketing analytics : JMA 12 (2024) 2, pp. 307-320
Persistent link: https://www.econbiz.de/10015137905
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An analysis of food tourists' behavior among unobserved heterogeneous groups
Zhang, Pei; Levitt, Jamie A.; DiPietro, Robin B.; Meng, Fang - In: Tourism analysis : an interdisciplinary tourism & … 24 (2019) 2, pp. 177-192
Persistent link: https://www.econbiz.de/10012111333
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Discovering unobserved heterogeneity in structural equation models to avert validity threats
Becker, Jan-Michael; Rai, Arun; Ringle, Christian M.; … - In: Management information systems : mis quarterly 37 (2013) 3, pp. 665-694
Persistent link: https://www.econbiz.de/10009787156
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Improving prediction with POS and PLS consistent estimations : an illustration
Mourad, Siham; Valette-Florence, Pierre - In: Journal of business research : JBR 69 (2016) 10, pp. 4675-4684
Persistent link: https://www.econbiz.de/10011554752
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