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A preemptive and curative solution to mitigate data breaches : corporate social responsibility as a double layer of protection
Zhu, John Jianjun
;
Tuo, Ling
;
You, Yanfen
;
Fei, Qiang
; …
- In:
Journal of marketing research
61
(
2024
)
4
,
pp. 778-801
Persistent link: https://www.econbiz.de/10015168419
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