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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
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Escaping the black hole : minimizing the damage from the marketing-sales disconnect
Schmonsees, Robert J.
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2005
Persistent link: https://www.econbiz.de/10002564692
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