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Beziehungsmarketing 1 CRM 1 Consumer behaviour 1 Customer satisfaction 1 Digital CRM 1 Digitalisierung 1 Digitization 1 E-commerce 1 Electronic Commerce 1 Konsumentenverhalten 1 Kundenzufriedenheit 1 Marketing management 1 Marketingmanagement 1 Relationship marketing 1 customer relationship 1 customer retention 1 customer satisfaction 1 digital technology 1 real-time data analytics 1
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Aufsatz im Buch 1 Book section 1
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English 1
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Rautela, Sonica 1 Yerpude, Samir 1
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Digital transformation, strategic resilience, cyber security and risk management 1
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ECONIS (ZBW) 1
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Customer relationship management : review of technology impact and use cases
Yerpude, Samir; Rautela, Sonica - In: Digital transformation, strategic resilience, cyber …, (pp. 87-99). 2023
Persistent link: https://www.econbiz.de/10014428103
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