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  • Search: subject:"recognition memory"
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Year of publication
Subject
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recognition memory 4 recognition heuristic 3 Advertising 1 Advertising effects 1 Brand image 1 Brand management 1 Consumer behaviour 1 Internet marketing 1 Konsumentenverhalten 1 Markenführung 1 Markenimage 1 Marketing management 1 Marketing theory 1 Marketingmanagement 1 Marketingtheorie 1 Online-Marketing 1 Psychology 1 Werbewirkung 1 Werbung 1 advertising theory 1 brand performance measurement 1 branding theory 1 cognitive architectures 1 ex-Gaussian distribution 1 fast and frugal decision heuristics 1 formal modeling 1 heuristics 1 high threshold models 1 judgment 1 marketing strategies 1 memory states 1 mirror effect 1 models of recognition memory 1 online surveys 1 remember-know models 1 strategy selection 1
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Online availability
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Free 5
Type of publication
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Article 4 Other 1
Type of publication (narrower categories)
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Article in journal 1 Aufsatz in Zeitschrift 1
Language
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English 4 Undetermined 1
Author
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Marewski, Julian N. 2 Bellman, Steve 1 Dougherty, Michael 1 Erdfelder, Edgar 1 Kupper-Tetzel, Carolina E. 1 Mattern, Sandra D. 1 Michaelidou, Nina 1 Pourazad, Naser 1 R\"udiger F. Pohl 1 Stocchi, Lara 1 Tomlinson, Tracy 1 Vitouch, Oliver 1 Wright, Malcolm 1 Zeng, Min 1
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Published in...
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Judgment and Decision Making 3 Psychology & marketing 1
Source
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RePEc 3 BASE 1 ECONIS (ZBW) 1
Showing 1 - 5 of 5
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The mirror effect in online survey data : evidence and implications for marketing theory and strategy
Stocchi, Lara; Bellman, Steve; Pourazad, Naser; … - In: Psychology & marketing 41 (2024) 9, pp. 1997-2012
Persistent link: https://www.econbiz.de/10015075013
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Recognition-based judgments and decisions: Introduction to the special issue (II)
Marewski, Julian N.; R\"udiger F. Pohl; Vitouch, Oliver - In: Judgment and Decision Making 6 (2011) 1, pp. 1-6
Introduction to the second part of an extended special issue.
Persistent link: https://www.econbiz.de/10008835325
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Four challenges for cognitive research on the recognition heuristic and a call for a research strategy shift
Tomlinson, Tracy; Marewski, Julian N.; Dougherty, Michael - In: Judgment and Decision Making 6 (2011) 1, pp. 89-99
The recognition heuristic assumes that people make inferences based on the output of recognition memory. While much …
Persistent link: https://www.econbiz.de/10008835326
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Threshold models of recognition and the recognition heuristic
Erdfelder, Edgar; Kupper-Tetzel, Carolina E.; Mattern, … - In: Judgment and Decision Making 6 (2011) 1, pp. 7-22
, & Budescu, 2010). However, theories of recognition memory are not generally compatible with this assumption. For example, some …
Persistent link: https://www.econbiz.de/10008835329
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ARE “REMEMBER” AND “KNOW” THE SAME PROCESS?—A PERSPECTIVE FROM REACTION TIME DATA
Zeng, Min - 2007
The remember-know paradigm is widely used in recognition memory research to explore the mechanisms underlying …
Persistent link: https://www.econbiz.de/10009468022
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