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  • Search: subject:"recource-based view"
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Subject
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Business process management 2 Prozessmanagement 2 Beziehungsmarketing 1 Business strategy 1 Corporate planning 1 Information technology 1 Informationstechnik 1 Lebensversicherung 1 Lieferkette 1 Life insurance 1 Marketing management 1 Marketingmanagement 1 Micro-strategy 1 Modeling business strategies 1 Operations management 1 Operations marketing integration 1 Optimisation 1 Product features 1 Recource based view 1 Relationship marketing 1 Strategic integration 1 Strategic management 1 Strategisches Management 1 Supply chain 1 Supply chain management 1 Unternehmensplanung 1 customer management processes 1 infrastructure capabilities 1 life insurance 1 market share 1 persistency 1 process performance 1 process-oriented approach 1 recource-based view 1
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Article 2
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 2
Author
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Baul, Utpal 1 Mani, R. V. S. 1 Mohanty, R. P. 1 Rajkumar, T. M. 1 Samson, Danny 1 Wacker, John G. 1
Published in...
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International journal of business information systems : IJBIS 1 Operations management research : OMR ; advancing practice through theory 1
Source
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ECONIS (ZBW) 2
Showing 1 - 2 of 2
Did you mean: subject:"resource-based view" (7,988 results)
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Beyond supply chain management : jointly optimising operations/ supply and the marketing mix
Wacker, John G.; Samson, Danny - In: Operations management research : OMR ; advancing … 14 (2021) 3/4, pp. 451-466
Persistent link: https://www.econbiz.de/10012794467
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An empirical study of information technology infrastructure capability and its impact on digitally enabled customer management processes in life insurance companies
Mani, R. V. S.; Baul, Utpal; Mohanty, R. P.; Rajkumar, T. M. - In: International journal of business information systems : … 14 (2013) 4, pp. 461-479
Persistent link: https://www.econbiz.de/10010233915
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