taxonomy are explored, especially Fiske’s (1991, 2004) Relational Models theory. Then – after communities and their products … with respect to communities and social goods. The three-spheres model offered here, based on Fiske’s Relational Models …

Purpose – The authors apply Alan P. Fiske's relational models framework to customers' engagement with service firms … – specifically, they propose that customers who hold different relational models for the service firm are likely to engage with the …/methodology/approach – The article bridges Fiske's relational models framework and Kumar et al. 's customer engagement value framework, and …

influenced by ideology, specifically through the application of inappropriate relational models to any particular social function … of communities operating under its own relational models is not acknowledged. <p> … organization is analyzed only rarely, and interactions between the spheres have perhaps never been modeled. Fiske’s four relational …

examine relational models and support expectations associated with these relationships. The paper creates propositions …, friend, spouse, parent, and unmet hero/idol. Study 2 described the expected relational models associated with these roles and … study to explore expectations associated with key developer relationships using relational models theory.  …

is shaped by a set of cognitive models for distinct types of relationships. Specifically, we apply relational models … relationships based on reciprocity. We test whether relational models theory can explain altruism in the dictator game, a standard … relational models theory correctly predicts these effects. …

borne out by the data, which indicates that the role of trust and affective commitment in relational models of export …

We introduce a model of dyadic social interactions and establish its correspondence with relational models theory (RMT … four of these categories match the four relational models, while the remaining two correspond to the asocial and null … by offering an answer to the question of why there could exist just four relational models. In addition, we discuss how …