Search Results - subject:"retailing innovation"

Barriers and enablers for innovation in the retail sector : co-innovating with the customer : a case study in grocery retailing

Albors-Garrigos, Jose - In: Journal of retailing and consumer services 55 (2020), pp. 1-10

Persistent link: https://www.econbiz.de/10012268832

Who is innovating? : an exploratory research of digital technologies diffusion in retail industry

Pantano, Eleonora; Vannucci, Virginia - In: Journal of retailing and consumer services 49 (2019), pp. 297-304

Persistent link: https://www.econbiz.de/10012025982

Innovation as a key to strengthen the effect of relationship benefits on loyalty in retailing

Ruiz-Molina, Maria-Eugenia; Gil-Saura, Irene; … - In: Journal of Services Marketing 31 (2017) 2, pp. 131-141

Purpose This work aims to attempt an in-depth study of the link between relationship benefits and store loyalty, examining the moderating role of the retailer’s degree of innovation in these relations. Design/methodology/approach An equations model has been contrasted based on 820 valid...

Persistent link: https://www.econbiz.de/10014906549

Innovation as a key to strengthen the effect of relationship benefits on loyalty in retailing

Ruiz-Molina, Maria-Eugenia; Gil Saura, Irene; … - In: The journal of services marketing 31 (2017) 2, pp. 131-141

Persistent link: https://www.econbiz.de/10011654602

Advertising-operations interaction effect on promotion success in the United States during the early stage of a retailing innovation

Shi, Lei - In: Journal of promotion management : JPM 22 (2016) 6, pp. 918-931

Persistent link: https://www.econbiz.de/10011632083