Search Results - subject:"segment"

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Do travel decision-making styles and gender of generation Y have any association with travel information share on social networking sites?

Choudhary, Pooja; Gangotia, Amit - In: Journal of Hospitality and Tourism Technology 8 (2017) 2, pp. 152-167

in the study. Practical implications The findings of the study imply that Gen Y is an important travel market segment …, and to cater this segment, SNS can be used as an effective marketing tool. The study of various segments in different … conducted, keeping in mind the need of tourism industry. The study explores the tourism market segment of Gen Y by identifying …

Persistent link: https://www.econbiz.de/10014874261

L' effet des caractéristiques du conseil d'administration et du comité d'audit sur la qualité de l'information sectorielle publiée

Kobbi-Fakhfakh, Sameh - In: Vie & sciences de l'entreprise : VSE ; la revue de … 203 (2017), pp. 97-123

Persistent link: https://www.econbiz.de/10011912720

The degree of technological innovation : a demand heterogeneity perspective

Wang, Kim; Seidle, Russell - In: Technological forecasting & social change : an … 125 (2017), pp. 166-177

Persistent link: https://www.econbiz.de/10011899491

The use of accounting information for factory closure and income creation : the case of the South Seas Development Company, 1937-1944

Sumi, Yuta - In: Accounting history review 27 (2017) 2, pp. 143-175

Persistent link: https://www.econbiz.de/10011689140

Regenerator location problem in flexible optical networks

Yıldız, Barış; Karaşan, Oya Ekin - In: Operations research 65 (2017) 3, pp. 595-620

Persistent link: https://www.econbiz.de/10011691334

A marketing strategy for a new functional fish

Pereira, Luis Nobre; Mendes, Júlio; Mendes, Joana Pimentel - In: Aquaculture economics & management : official journal … 21 (2017) 3, pp. 334-354

Persistent link: https://www.econbiz.de/10011771039

Automated competitor analysis using big data analytics : evidence from the fitness mobile app business

Guo, Liang; Sharma, Ruchi; Yin, Lei; Lu, Ruodan; Rong, Ke - In: Business process management journal 23 (2017) 3, pp. 735-762

Persistent link: https://www.econbiz.de/10011744823

Enhancing revenue by offering a flexible product option

Chen, Jing; Bell, Peter C. - In: International transactions in operational research : … 24 (2017) 4, pp. 801-820

Persistent link: https://www.econbiz.de/10011759749

Value creation character and value assessment responsibility

Johansson, Magnus; Olsson, Göran; Andersson, Linn - In: Journal of revenue and pricing management 16 (2017) 1, pp. 56-75

Persistent link: https://www.econbiz.de/10011631941

The effects of products' aesthetic design on demand and marketing-mix effectiveness : the role of segment prototypicality and brand consistency

Liu, Yan; Li, Krista J.; Chen, Haipeng; Balachander, … - In: Journal of marketing 81 (2017) 1, pp. 83-102

Persistent link: https://www.econbiz.de/10011636855