BRENGMAN, M.; GEUENS, M.; WEIJTERS, B.; SMITH, S. M.; … - Faculteit Economie en Bedrijfskunde, Universiteit Gent - 2003
Online surveys in the US and Belgium were conducted to cross-culturally validate the Internet shopper lifestyle scale (Smith and Swinyard, 2001). Special attention was devoted to sample, construct and measurement equivalence. In both countries, the same six basic dimensions were found to...