This paper studies housing markets with multiple segments searched by heterogeneous clienteles. We document market and search activity for the San Francisco Bay Area. Variation within narrow geographic areas is large and differs significantly from variation across those areas. In particular,...

This study examines geographical market segmentation in the market for e-books in the EU, based on data from the Amazon Kindle e-books store, the market leader. Residents in all EU countries have access to the Amazon US Kindle store. However, access to Amazon's 6 e-book stores in the EU (UK,...

B2B market has always been a major source of revenue for the industries. For the long run, these B2B buyers are treated as “assets” rather than customers. Therefore, relationship marketing is very much important for B2B market for sustaining in the long run and B2B relationship helps in...

The business organizations who plan to capitalize the worth of customers need to manage the sales prospective from customer referral proactively. To persuade existing clientele to generate referrals, a trader can offer incomparable value to current customers through either admirable quality or...

Retail sector has been the key pillar of Indian industry. Our article talks about the evolving landscape in the food and grocery segment especially after the launch of online start-ups. A number of factors like ageing population, convenience, growing internet penetration etc are fuelling the...

Labor market segmentation and migration are two phenomena that are dramatically reshaping the spatial, economic, and social relationships of many urban cities in both developed and developing countries. To this point, the bulk of Chinese literature falls within the context of area studies,...

Different valuations of the same service can provide profit opportunities to the service provider, by differentiating premiums for varying types of customers. However, the success of revenue management in such a market environment heavily depends on the quality of the market research on customer...

In this competitive commercial world, an organization has to satisfy the needs and wants of the customers, and has to attract new customers, and hence enhance their business. Customer value is considered as a control element for all business strategies. Therefore, every organization has to...

Over the past 20 years, trade in services has become the most dynamic segment of world trade, growing more quickly than trade in goods. Developing countries and transition economies have played an increasingly important role in this area, increasing their share in exports of world services from...