Vojinovic, Iva; Labus, Aleksandra; Kovacevic, Borko - In: Romanian Statistical Review Supplement 62 (2014) 6, pp. 60-74
This paper presents an application of social media marketing of a higher educational institution. Performance of higher … educational institutions on social media and social media marketing usage, have as a goal improving their business operations, the … model of a higher educational institution on social media. It describes social media marketing implementation, specifically …