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  • Search: subject:"socially responsible consumer behavior"
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Bekleidung 1 Bekleidungsindustrie 1 Brand 1 Brand image 1 Clothing 1 Clothing industry 1 Consumer behaviour 1 Corporate Social Responsibility 1 Corporate social responsibility 1 Cost transparency 1 Konsumentenverhalten 1 Markenartikel 1 Markenimage 1 apparel industry 1 consumer evaluation 1 product price 1 socially responsible consumer behavior 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Su, Jin 1 Tong, Xiao 1
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Journal of marketing communications 1
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ECONIS (ZBW) 1
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An empirical investigation into the effectiveness of cost transparency : evidence from apparel brands
Tong, Xiao; Su, Jin - In: Journal of marketing communications 29 (2023) 8, pp. 796-821
Persistent link: https://www.econbiz.de/10014529104
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