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Supplier relationship management
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exploitation
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lead users
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Al-Zu'bi, Zu'bi M. F.
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Tsinopoulos, Christos
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International journal of technology marketing : IJTMkt
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Lead users, suppliers, and experts : the exploration and exploitation trade-off in product development
Tsinopoulos, Christos
;
Al-Zu'bi, Zu'bi M. F.
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
1
,
pp. 6-20
Persistent link: https://www.econbiz.de/10010398841
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