Vazhenina, Irina; Vazhenin, Sergey - In: Economy of region 1 (2010) 3, pp. 95-103
In article image and reputation of territory are considered as its major non-material actives. Features of their … formation, growth and estimation are analyzed. Author's definitions of image, a brand and reputation of territory are offered …, their place in non-material actives of territory is defined, and interrelation and distinction dialectics between image and …
