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The effect of unsuccessful past repurchases on futurere purchasing decisions
Friesen, Geoffrey C.
;
Jeutang, Noel Pavel
;
Unlu, Emre
- In:
Management science : journal of the Institute for …
68
(
2022
)
1
,
pp. 716-739
Persistent link: https://www.econbiz.de/10012821250
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