Search Results - subject:"the impact of factors on purchases"

Consumer responses to selected activities: Price increases, lack of product information and numerical way of expressing product prices

Martinčić, Mirela; Vuković, Dijana; Hunjet, Anica - In: Journal of Risk and Financial Management 15 (2022) 6, pp. 1-19

The importance of constant consumer testing is emphasized in order for companies to deliver the highest value for the quality of products and services. To explain the psychological impact of price on product selection, and other factors that determine consumer behavior, a survey method was...

Persistent link: https://www.econbiz.de/10014332456

Consumer responses to selected activities : price increases, lack of product information and numerical way of expressing product prices

Martinčić, Mirela; Vuković, Dijana; Hunjet, Anica - In: Journal of risk and financial management : JRFM 15 (2022) 6, pp. 1-19

Persistent link: https://www.econbiz.de/10013273618