Search Results - subject:"theory of planned behaviour"

Examining the continuous usage intention and behaviours of music streaming subscribers

Yeoh, Shih Yee; Yuntavid, Xavier J. P.; Chin, Phaik Nie - In: International journal of electronic business : IJEB 17 (2022) 2, pp. 184-203

Persistent link: https://www.econbiz.de/10013253648

The influence of consumer trust in consumer behaviour toward mobile payment applications amongst young professionals

Shaizatulaqma Kamalul Ariffin; Lim, Khor Teik - In: International journal of technology marketing : IJTMkt 16 (2022) 1/2, pp. 5-26

Persistent link: https://www.econbiz.de/10013258224

Factors influencing the start-up intentions of urban women in India : a theory of planned behaviour based approach

Virani, Shreya; Sharma, Sarika; Tapas, Poornima - In: World review of entrepreneurship, management and … 18 (2022) 3, pp. 282-306

Persistent link: https://www.econbiz.de/10013258526

To read or not to read : an extension of the theory of planned behaviour to food label use

Tian, Yan; Yoo, Jina H.; Zhou, Hui - In: International journal of consumer studies 46 (2022) 3, pp. 984-993

Persistent link: https://www.econbiz.de/10013177050

Studying the impact of food values, subjective norm and brand love on behavioral loyalty

Izquierdo-Yusta, Alicia; Martínez-Ruiz, María Pilar; … - In: Journal of retailing and consumer services 65 (2022), pp. 1-10

Persistent link: https://www.econbiz.de/10013169605

Integrating extended theory of planned behaviour and norm activation model to examine the effects of environmental practices among Malaysian companies

Chan, Kar Hoong; Chong, Lee Lee; Ng, Tuan Hock - In: Journal of entrepreneurship in emerging economies 14 (2022) 5, pp. 851-873

Persistent link: https://www.econbiz.de/10013536150

The impact of user generated content on visiting intention to a destination

Al Khasawneh, Mohammad Hamdi; Al-Haddad, Shafiq; Abu … - In: International journal of technology marketing : IJTMkt 16 (2022) 3, pp. 275-299

Persistent link: https://www.econbiz.de/10013359091

Local consumers' purchase intention toward Ghanaian chocolate brand

Ahenkora, Kwaku; Adarkwa, Fosu - In: Expert journal of business and management 6 (2018) 2, pp. 101-109

Persistent link: https://www.econbiz.de/10011914411

Extending the theory of planned behaviour : impact of past behavioural biases on the investment decision of Indian Investors

Raut, Rajdeep Kumar; Das, Niladri; Kumar, Rohit - In: Asian journal of business and accounting : AJBA 11 (2018) 1, pp. 265-291

Persistent link: https://www.econbiz.de/10012035279

Precision retailing : driving results with behavioral insights and data analytics

Dubé, Laurette (ed.); Cohen, Maxime C. (ed.); … - 2024

"Without a doubt, the COVID-19 era has forced the retail sector to rethink the way it conducts business. Customer experience has largely shifted into the digital realm, and questions have emerged about how to best optimize and evolve business operations in light of this change. Drawing on a host...

Persistent link: https://www.econbiz.de/10014436070