The paper presents the results of the research of the impact that Facebook and smartphone use have on the enterprise potential, individual entrepreneurial orientation and entrepreneurial intentions of students in Serbia. The moderating effects of gender and the year of study were also examined....

This research attempt to analyze risk and benefit factors as well as their influence on sustainability intention of FinTech. We elucidate the Planned Behavior Theory by including the perceived benefits and perceived risk variables to investigate its effect on intention to continue using FinTech....

Objective - The objective of this study is to determine the process that takes place in the employment of financial technology in the financial services industry. It is of utmost important that FinTech firms and commercial banks understand the predictors that can influence their consumers'...

Entrepreneurship is taken as a significant aspect contributing positively to the economy of a country. Entrepreneurs not only expedite economic actively by innovations but also play vital role in job creation and development. The decision to become an entrepreneur by an individual is always...

Spanish: El comportamiento de compra del consumidor verde ha ido incrementando en los últimos años. De acuerdo con Kantar World Panel México en 2012, solo el 16% de los mexicanos realizaba alguna acción ecológica y, en el 2019, 7 de cada 10 mexicanos optan por productos ecológicos. El...

Many consumers have shown positive attitudes towards green consumption; however, these attitudes do not necessarily translate into intentions or behaviors. To analyze this attitude-intention and hence behavior gap, this paper employs behavioral reasoning theory which extends the traditional...

The purpose of this paper was to investigate the effect of emotionally connotated photographic material on problem awareness regarding sustainability and sustainable behavioral intentions of mobile phones. In a prestudy (N ​= ​110), photographs related to the ecological and social...

While doing our project on the determinants of students' intention to start their businesses, we selected the context of university students at the preparatory-level in Saudi. Applying the theory of planned behavior is found to be limited among university students at the preparatory-level. We...

While doing our project on the determinants of students' intention to start their businesses, we selected the context of university students at the preparatory-level in Saudi. Applying the theory of planned behavior is found to be limited among university students at the preparatory-level. We...