Purpose: This study aims to identify controllable factors influencing domestic tourists' revisits, taking into account concerns and desires related to travel to inform domestic tourism marketing strategies. Design/methodology/approach: The study gathered data through a preliminary survey of 930...

Consumers tend to perceive sustainable consumption as a complex and difficult to understand phenomenon. This particularly applies when being confronted with different forms of sustainable consumption. Therefore, we explore individual and joint facilitators and inhibitors of different forms of...

Individuals are becoming increasingly knowledgeable of the negative effects of fast fashion and are switching to secondhand clothes. Due to its potential to reduce clothing waste, buying secondhand clothes (SHC) is considered environmentally friendly. This research investigates the factors...

The inevitable transition to the green economy has ignited the "green, blend and extend" solutions for the global tourism industry. Regenerative tourism has recently gained global attention as it offers a virtuous cycle of positive impacts on the ecological environment, economies and local...

Entrepreneurial intention is a key research question in entrepreneurship. Previous studies have proven the theory of planned behavior (TPB) to explain entrepreneurial intention. Scholars have thus focused on analyzing factors to develop the three antecedents of TPB, one of which is social...