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Search: subject:"theory of self-congruity"
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China
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Holiday behaviour
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Theory of self-congruity
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Chinese tourist
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Ramayah T.
2
Salmi Mohd Isa
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Yang, Shaohua
2
Barrio-García, Salvador del
1
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Frias, Dolores M.
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Goh, Edmund
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Liu, Martin J.
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Asia Pacific journal of marketing and logistics
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International marketing review
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Journal of destination marketing & management
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Journal of vacation marketing
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ECONIS (ZBW)
4
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Does uncertainty avoidance moderate the effect of self-congruity on revisit intention? : a two-city (Auckland and Glasgow) investigation
Yang, Shaohua
;
Salmi Mohd Isa
;
Ramayah T.
- In:
Journal of destination marketing & management
24
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013347233
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2
Developing an extended model of self-congruity to predict Chinese tourists' revisit intentions to New Zealand : the moderating role of gender
Yang, Shaohua
;
Salmi Mohd Isa
;
Ramayah T.
;
Wen, Jun
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
7
,
pp. 1459-1481
Persistent link: https://www.econbiz.de/10013391100
Saved in:
3
Luxury symbolism, self-congruity, self-affirmation and luxury consumption behavior : a comparison study of China and the US
Wang, Zi
;
Yuan, Ruizhi
;
Liu, Martin J.
;
Luo, Jun
- In:
International marketing review
39
(
2022
)
2
,
pp. 166-206
Persistent link: https://www.econbiz.de/10013396168
Saved in:
4
The effect of self-congruity and motivation on consumer-based destination brand equity
Frias, Dolores M.
;
Castañeda García, J. Alberto
; …
- In:
Journal of vacation marketing
26
(
2020
)
3
,
pp. 287-304
Persistent link: https://www.econbiz.de/10012265169
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