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  • Search: subject:"travel-related mobile applications"
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Subject
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Brand image 1 Confidence 1 Consumer behaviour 1 Innovation adoption 1 Innovationsakzeptanz 1 Konsumentenverhalten 1 Markenimage 1 Mobile Anwendung 1 Mobile application 1 Mobile communications 1 Mobilkommunikation 1 Vertrauen 1 brand trust 1 intention to use 1 mobile application quality 1 stimulus-organism-response model 1 technology acceptance model 1 travel-related mobile applications 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Albayrak, Tahir 1 Caber, Meltem 1 González-Rodríguez, M. Rosario 1 Karasakal, Sezer 1
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Journal of vacation marketing 1
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ECONIS (ZBW) 1
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The use of mobile applications for travel booking : impacts of application quality and brand trust
Albayrak, Tahir; González-Rodríguez, M. Rosario; … - In: Journal of vacation marketing 29 (2023) 1, pp. 3-21
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