Search Results - subject:"trivial attributes"

Where are you from? : the influence of an unfamiliar sub-national region of origin from familiar and unfamiliar countries on quality perceptions and purchase intentions

Pasquine, Mark; Moen, Øystein; Geo, Richard Glavee - In: International journal of export marketing : IJExportM 5 (2022) 1, pp. 32-49

Persistent link: https://www.econbiz.de/10014310055

The Effects of Trivial Attributes on Choice of Food Products

Miljkovic, Dragan; Gong, Jian; Lehrke, Linda - 2009

’s performance. The objective of this paper is to determine if and how trivial attributes affect consumers in their choice of variety … subjects participated in the experiment. Subjects understood that trivial attributes are less important than substantive …

Persistent link: https://www.econbiz.de/10009446504

The Effects of Trivial Attributes on Choice of Food Products

Miljkovic, Dragan; Gong, Jian; Lehrke, Linda - In: Agricultural and Resource Economics Review 38 (2009) 2

€™s performance. The objective of this paper is to determine if and how trivial attributes affect consumers in their choice of variety … subjects participated in the experiment. Subjects understood that trivial attributes are less important than substantive …

Persistent link: https://www.econbiz.de/10008558712