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  • Search: subject:"user generated content"
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Year of publication
Subject
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Social Web 431 Social web 431 user-generated content 268 Customer integration 242 Kundenintegration 242 Internet marketing 223 Online-Marketing 221 Consumer behaviour 200 Konsumentenverhalten 199 User-generated content 193 Viral marketing 178 Virales Marketing 178 Web 2.0 technologies 132 Web 2.0-Technologien 132 Online retailing 90 Online-Handel 90 Brand image 80 Markenimage 80 Beziehungsmarketing 68 Relationship marketing 68 Brand management 63 Markenführung 61 social media 61 Social media 58 Holiday behaviour 48 Urlaubsverhalten 48 E-commerce 46 Electronic Commerce 46 Tourism 44 Brand 43 Markenartikel 43 Content Management 41 Content management 41 Digital platform 41 Digitale Plattform 41 Kundenzufriedenheit 36 user generated content 36 Tourismus 35 Customer satisfaction 34 Soziales Netzwerk 34
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Online availability
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Undetermined 412 Free 143 CC license 11
Type of publication
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Article 556 Book / Working Paper 95 Other 3
Type of publication (narrower categories)
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Article in journal 441 Aufsatz in Zeitschrift 441 research-article 40 Working Paper 37 Graue Literatur 26 Non-commercial literature 26 Arbeitspapier 21 Article 14 Hochschulschrift 12 Thesis 12 Aufsatz im Buch 7 Book section 7 review 7 Conference Paper 3 Conference paper 3 Dissertation u.a. Prüfungsschriften 3 Konferenzbeitrag 3 Aufsatzsammlung 2 Collection of articles of several authors 2 Collection of articles written by one author 2 Research Report 2 Sammelwerk 2 Sammlung 2 Book Part 1 Congress Report 1 Handbook 1 Handbuch 1 Interview 1 Konferenzschrift 1 conceptual-paper 1 review-article 1
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Language
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English 587 Undetermined 50 German 15 Polish 2
Author
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Slivko, Olga 18 Kummer, Michael E. 13 Kerkhof, Anna 10 Ghose, Anindya 7 Klimczuk, Andrzej 7 Goldenberg, Jacob 6 Hinnosaar, Marit 6 Hinnosaar, Toomas 6 Kannan, P. K. 6 Arnhold, Ulrike 5 Giorgidze, George 5 Girard, Yann 5 Halatchliyski, Iassen 5 Handke, Christian 5 Hofstetter, Reto 5 Kwok, Linchi 5 Mattes, Anselm 5 Saam, Marianne 5 Saura, José Ramón 5 Shapira, Daniel 5 Tan, Yong 5 Tellis, Gerard J. 5 Xie, Karen L. 5 Dennhardt, Severin 4 Hu, Feng 4 Ipeirotis, Panagiotis G. 4 Lanz, Andreas U. 4 Law, Rob 4 Münster, Johannes 4 Netzer, Oded 4 Ozuem, Wilson 4 Qiu, Liangfei 4 Ranfagni, Silvia 4 Schoenmueller, Verena 4 Schweidel, David A. 4 Seiler, Stephan 4 Stahl, Florian 4 Tirunillai, Seshadri 4 Willis, Michelle 4 Zhang, Michael 4
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Institution
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 5 NET Institute 3 Zentrum für Europäische Wirtschaftsforschung (ZEW) 3 Centre for Economic Performance, LSE 2 London School of Economics (LSE) 2 Fachbereich für Wirtschaftswissenschaften, Universität Paderborn 1 International Conference on Tourism and Information and Communication Technology <14., 2023, Málaga> 1 International Telecommunications Society (ITS) 1 Universität Mannheim 1
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Published in...
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Information systems research : ISR 24 Marketing science 23 Management science : journal of the Institute for Operations Research and the Management Sciences 16 Journal of marketing research 14 Tourism management : research, policies, practice 13 Journal of business research : JBR 12 ZEW Discussion Papers 11 Journal of marketing 10 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 9 Journal of management information systems : JMIS 9 Journal of travel and tourism marketing 9 International journal of hospitality management 8 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 8 Marketing Science 8 International journal of contemporary hospitality management 7 Journal of electronic commerce research : JECR 7 Journal of hospitality marketing & management 7 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 6 Journal of Hospitality and Tourism Technology 6 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 6 Journal of retailing and consumer services 6 ZEW discussion papers 6 CESifo Working Paper 5 CESifo working papers 5 Journal of hospitality and tourism insights 5 Journal of marketing communications 5 MPRA Paper 5 Online Information Review 5 Technological forecasting & social change : an international journal 5 The journal of product & brand management 5 Industrial marketing management : the international journal for industrial and high-tech firms 4 International journal of advertising : the review of marketing communications 4 International journal of consumer studies 4 International journal of technology marketing : IJTMkt 4 Internet Policy Review 4 Journal of Product & Brand Management 4 Journal of destination marketing & management 4 Journal of promotion management : innovations in planning and applied research 4 Journal of the Academy of Marketing Science 4 Journal of vacation marketing 4
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Source
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ECONIS (ZBW) 492 Other ZBW resources 54 RePEc 50 EconStor 36 BASE 12 USB Cologne (EcoSocSci) 10
Showing 161 - 170 of 654
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My brand, my self(ie) - why consumers portray themselves in brand-selfies
Flaswinkel, Anne Mareike; Rump, Markus; Decker, Reinhold - In: International journal of internet marketing and … 18 (2023) 2/3, pp. 310-334
Persistent link: https://www.econbiz.de/10014318347
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Transparency management of content creators on social media : motivation, tenure, and status
Lee, S. S.; Shin, Jieun; Won, Jungyun - In: Journal of media business studies 20 (2023) 3, pp. 264-283
Persistent link: https://www.econbiz.de/10014319846
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Product quality tracking based on digital Voice-of-Customers
Barravecchia, Federico; Mastrogiacomo, Luca; … - In: Total quality management & business excellence 34 (2023) 11/12, pp. 1386-1409
Persistent link: https://www.econbiz.de/10014320296
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User-generated content in Web 2.0 and Desti-"Nation" brand perceptions : an empirical analysis of Incredible India branding
Jojomon, N. A.; Manu, C. - In: International journal of Indian culture and business … 29 (2023) 4, pp. 476-489
Persistent link: https://www.econbiz.de/10014331604
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Facebook user-generated content and tourists' destination intention in Vietnam
Phan, The Anh; Thi Huong-Thanh Nguyen; Minh Chau Nguyen - In: Journal for global business advancement : JGBA 16 (2023) 4, pp. 559-581
Persistent link: https://www.econbiz.de/10015057797
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Impacts of social interactions and peer evaluations on online review platforms
Yu, Yinan; Warut Khern-Am-Nuai; Pinsonneault, Alain; … - In: Journal of management information systems : JMIS 40 (2023) 4, pp. 1271-1300
Persistent link: https://www.econbiz.de/10014582571
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Effects of materialism on Brand-related user-generated content and positive WOM on social media
Nguyen, Han; Martin, Brett; Kerr, Gayle - In: Australasian marketing journal : AMJ ; official journal … 31 (2023) 2, pp. 135-141
Persistent link: https://www.econbiz.de/10014252796
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Segmentation of physician-assisted suicide as a niche tourism market : an initial exploration
Wen, Jun; Goh, Edmund; Yu, Chung-En - In: Journal of hospitality & tourism research : JHTR ; the … 47 (2023) 3, pp. 574-589
Persistent link: https://www.econbiz.de/10014230033
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The psychological benefits and costs, and the servicescape components of animal cafés : a study in Japan
Bình Nghiêm-Phú; Dạ-Hương Phạm-Lê - In: Services marketing quarterly 44 (2023) 1, pp. 16-29
Persistent link: https://www.econbiz.de/10013546188
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Leveraging user behavior and data science technologies for management : an overview
Blasco-Arcas, Lorena; Kastanakis, Minas N.; Alcañiz, … - In: Journal of business research : JBR 154 (2023), pp. 1-5
Persistent link: https://www.econbiz.de/10013468686
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