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Search: subject:"user generated content"
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Subject
All
Social Web
431
Social web
431
user-generated content
268
Customer integration
242
Kundenintegration
242
Internet marketing
223
Online-Marketing
221
Consumer behaviour
200
Konsumentenverhalten
199
User-generated content
193
Viral marketing
178
Virales Marketing
178
Web 2.0 technologies
132
Web 2.0-Technologien
132
Online retailing
90
Online-Handel
90
Brand image
80
Markenimage
80
Beziehungsmarketing
68
Relationship marketing
68
Brand management
63
Markenführung
61
social media
61
Social media
58
Holiday behaviour
48
Urlaubsverhalten
48
E-commerce
46
Electronic Commerce
46
Tourism
44
Brand
43
Markenartikel
43
Content Management
41
Content management
41
Digital platform
41
Digitale Plattform
41
Kundenzufriedenheit
36
user generated content
36
Tourismus
35
Customer satisfaction
34
Soziales Netzwerk
34
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Online availability
All
Undetermined
412
Free
143
CC license
11
Type of publication
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Article
556
Book / Working Paper
95
Other
3
Type of publication (narrower categories)
All
Article in journal
441
Aufsatz in Zeitschrift
441
research-article
40
Working Paper
37
Graue Literatur
26
Non-commercial literature
26
Arbeitspapier
21
Article
14
Hochschulschrift
12
Thesis
12
Aufsatz im Buch
7
Book section
7
review
7
Conference Paper
3
Conference paper
3
Dissertation u.a. Prüfungsschriften
3
Konferenzbeitrag
3
Aufsatzsammlung
2
Collection of articles of several authors
2
Collection of articles written by one author
2
Research Report
2
Sammelwerk
2
Sammlung
2
Book Part
1
Congress Report
1
Handbook
1
Handbuch
1
Interview
1
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1
conceptual-paper
1
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1
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Language
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English
587
Undetermined
50
German
15
Polish
2
Author
All
Slivko, Olga
18
Kummer, Michael E.
13
Kerkhof, Anna
10
Ghose, Anindya
7
Klimczuk, Andrzej
7
Goldenberg, Jacob
6
Hinnosaar, Marit
6
Hinnosaar, Toomas
6
Kannan, P. K.
6
Arnhold, Ulrike
5
Giorgidze, George
5
Girard, Yann
5
Halatchliyski, Iassen
5
Handke, Christian
5
Hofstetter, Reto
5
Kwok, Linchi
5
Mattes, Anselm
5
Saam, Marianne
5
Saura, José Ramón
5
Shapira, Daniel
5
Tan, Yong
5
Tellis, Gerard J.
5
Xie, Karen L.
5
Dennhardt, Severin
4
Hu, Feng
4
Ipeirotis, Panagiotis G.
4
Lanz, Andreas U.
4
Law, Rob
4
Münster, Johannes
4
Netzer, Oded
4
Ozuem, Wilson
4
Qiu, Liangfei
4
Ranfagni, Silvia
4
Schoenmueller, Verena
4
Schweidel, David A.
4
Seiler, Stephan
4
Stahl, Florian
4
Tirunillai, Seshadri
4
Willis, Michelle
4
Zhang, Michael
4
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Institution
All
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
5
NET Institute
3
Zentrum für Europäische Wirtschaftsforschung (ZEW)
3
Centre for Economic Performance, LSE
2
London School of Economics (LSE)
2
Fachbereich für Wirtschaftswissenschaften, Universität Paderborn
1
International Conference on Tourism and Information and Communication Technology <14., 2023, Málaga>
1
International Telecommunications Society (ITS)
1
Universität Mannheim
1
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Published in...
All
Information systems research : ISR
24
Marketing science
23
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Journal of marketing research
14
Tourism management : research, policies, practice
13
Journal of business research : JBR
12
ZEW Discussion Papers
11
Journal of marketing
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of management information systems : JMIS
9
Journal of travel and tourism marketing
9
International journal of hospitality management
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Marketing Science
8
International journal of contemporary hospitality management
7
Journal of electronic commerce research : JECR
7
Journal of hospitality marketing & management
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
Journal of Hospitality and Tourism Technology
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of retailing and consumer services
6
ZEW discussion papers
6
CESifo Working Paper
5
CESifo working papers
5
Journal of hospitality and tourism insights
5
Journal of marketing communications
5
MPRA Paper
5
Online Information Review
5
Technological forecasting & social change : an international journal
5
The journal of product & brand management
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of advertising : the review of marketing communications
4
International journal of consumer studies
4
International journal of technology marketing : IJTMkt
4
Internet Policy Review
4
Journal of Product & Brand Management
4
Journal of destination marketing & management
4
Journal of promotion management : innovations in planning and applied research
4
Journal of the Academy of Marketing Science
4
Journal of vacation marketing
4
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Source
All
ECONIS (ZBW)
492
Other ZBW resources
54
RePEc
50
EconStor
36
BASE
12
USB Cologne (EcoSocSci)
10
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380
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654
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371
When a doctor knows, it shows : an empirical analysis of doctors' responses in a Q&A forum of an online healthcare portal
Khurana, Sandeep
;
Qiu, Liangfei
;
Kumar, Subodha
- In:
Information systems research : ISR
30
(
2019
)
3
,
pp. 872-891
Persistent link: https://www.econbiz.de/10012118896
Saved in:
372
Triadic closure, homophily, and reciprocation : an empirical investigation of social ties between content providers
Song, Tingting
;
Tang, Qian
;
Huang, Jinghua
- In:
Information systems research : ISR
30
(
2019
)
3
,
pp. 912-926
Persistent link: https://www.econbiz.de/10012118900
Saved in:
373
Expecting the unexpected : effects of data collection design choices on the quality of crowdsourced
user-generated
content
Lukyanenko, Roman
;
Parsons, Jeffrey
;
Wiersma, Yolanda F.
; …
- In:
Management information systems : mis quarterly
43
(
2019
)
2
,
pp. 623-647
Persistent link: https://www.econbiz.de/10012061935
Saved in:
374
The effect of social media communication on brand equity through Facebook : evidence from CGV Cinemas, Vietnam
Tran Trung Vinh
;
Tran Thi Kim Phuong
;
Vo Thi Quynh Nga
; …
- In:
International journal of electronic customer …
12
(
2019
)
2
,
pp. 143-166
Persistent link: https://www.econbiz.de/10012253359
Saved in:
375
Storytelling in the digital era : a meta-analysis of relevant moderators of the narrative transportation effect
Laer, Tom van
;
Feiereisen, Stephanie
;
Visconti, Luca M.
- In:
Journal of business research : JBR
96
(
2019
),
pp. 135-146
Persistent link: https://www.econbiz.de/10011980774
Saved in:
376
How does brand-related
user-generated
content
differ across social media? : evidence reloaded
Roma, Paolo
;
Aloini, Davide
- In:
Journal of business research : JBR
96
(
2019
),
pp. 322-339
Persistent link: https://www.econbiz.de/10011981056
Saved in:
377
User-generated
content
sources in social media : a new approach to explore tourist satisfaction
Narangajavana Kaosiri, Yeamduan
;
Callarisa Fiol, Luis José
- In:
Journal of travel research : a quarterly publication of …
58
(
2019
)
2
,
pp. 253-265
Persistent link: https://www.econbiz.de/10011982325
Saved in:
378
Whose voice is heard? : the influence of user-generated versus company-generated content on consumer scepticism towards CSR
Dunn, Katherine
;
Harness, David
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
9/10
,
pp. 886-915
Persistent link: https://www.econbiz.de/10012178449
Saved in:
379
Factors that affect students' intention and use of technology : an assessment of UTAUT2 in the context of YouTube video forwarding behaviour
Acharya, Suresh
;
Ganesan, P.
- In:
International journal of business and emerging markets …
11
(
2019
)
4
,
pp. 348-367
Persistent link: https://www.econbiz.de/10012209045
Saved in:
380
The view from above : the relevance of shared aerial drone videos for destination marketing
Stankov, Uglješa
;
Kennell, James
;
Morrison, Alastair M.
; …
- In:
Journal of travel and tourism marketing
36
(
2019
)
7
,
pp. 808-822
Persistent link: https://www.econbiz.de/10012179476
Saved in:
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