Search Results - subject:"value chain configuration"

Multinationals' value chain configuration for product diversification in emerging markets : Western firms in China

Franz, Sarah; Giroud, Axele; Ivarsson, Inge - In: Multinational business review 32 (2024) 1, pp. 65-97

Persistent link: https://www.econbiz.de/10015199602

The value chain configuration in the digital entrepreneurship age : the paradoxical role of digital technologies

Fernández Rodríguez, Zulima; Rodríguez, Alicia - In: Artificiality and Sustainability in Entrepreneurship : …, (pp. 61-81). 2023

Persistent link: https://www.econbiz.de/10013548011

Multinationals’ value chain configuration for product diversification in emerging markets: Western firms in China

Franz, Sarah; Giroud, Axele; Ivarsson, Inge - In: Multinational Business Review 32 (2023) 1, pp. 65-97

Purpose This study aims to analyse how multinational corporations (MNCs) organise value chain activities to penetrate new market segments. It contributes by expanding traditional decisions regarding the vertical fine-slicing of value chain activities (whether performed internally or externally)...

Persistent link: https://www.econbiz.de/10015353514