Search Results - subject:"value cocreation"

Did you mean: subject:"value creation" (16,167 results)

The institutionalization of practice : a processual perspective on value co-creation

Patora-Wysocka, Zofia - In: Economics and business review 2 (2016) 2, pp. 113-126

Persistent link: https://www.econbiz.de/10011535232

The missing link to patient engagement in Italy : the role of health literacy in enabling patients

Palumbo, Rocco; Annarumma, Carmela; Adinolfi, Paola; … - In: Journal of health organization and management 30 (2016) 8, pp. 1183-1203

Persistent link: https://www.econbiz.de/10011610884

A service ecosystem experience-based framework for sport marketing

Tsiotsou, Rodoula H. - In: The service industries journal 36 (2016) 11/12, pp. 478-509

Persistent link: https://www.econbiz.de/10011657346

How context shapes value co-creation : spectator experience of sport events

Horbel, Chris; Popp, Bastian; Woratschek, Herbert; … - In: The service industries journal 36 (2016) 11/12, pp. 510-531

Persistent link: https://www.econbiz.de/10011657363

The expected retail customer : value co-creator, co-producer or disturbance?

Fellesson, Markus; Salomonson, Nicklas - In: Journal of retailing and consumer services 30 (2016), pp. 204-211

Persistent link: https://www.econbiz.de/10011473201

Re-Conceptualizing Value-Creation From Industrial Business Logic to Service Business Logic

Pekka, Helle - Hanken Svenska Handelshögskolan - 2010

There is an urgent interest in marketing to move away from neo-classical value definitions suggesting that value creation is a process of exchanging goods for money.<p> In the present paper, value creation is conceptualized as an integration of two distinct, yet closely coupled processes. First,...</p>

Persistent link: https://www.econbiz.de/10009369222

STRATEGIES OF VALUE PROPOSITION ON THE INTERNET

DOLIGALSKI, TYMOTEUSZ - In: Perspectives of Innovation in Economics and Business (PIEB) 5 (2010) 2, pp. 17-19

of efficiency, free values, complete customer solutions, unique values and value co-creation. These strategies are …

Persistent link: https://www.econbiz.de/10009646183

Outcome-based contracts as a driver for systems thinking and service-dominant logic in service science: evidence from the defence industry

Ng, Irene C. L.; Maull, Roger S.; Yip, Nick - 2009

and involvement to the forefront, with both customer and firmfocused on value co-creation and co-production, rather than …

Persistent link: https://www.econbiz.de/10009440919

Critical perspectives on strategic CSR: what is sustainable value co-creation orientation?

Ahen, Frederick; Zettinig, Peter - In: critical perspectives on international business 11 (2015) 1, pp. 92-109

oriented corporate practices toward sustainable value co-creation. Design/methodology/approach – Analysis was performed by meta … advantage, legitimacy for survival and success of the international firm in the 21st century hinges on innovative value co-creation … value co-creation. …

Persistent link: https://www.econbiz.de/10014701898

Toward a service ecosystem perspective at the base of the pyramid

Ben Letaifa, Soumaya; Reynoso, Javier - In: Journal of Service Management 26 (2015) 5, pp. 684-705

Purpose – The purpose of this paper is to combine service-dominant logic premises with ecosystem characteristics in the base of the pyramid (BoP) environment, aiming to establish the foundations of a new service ecosystem framework for BoP contexts. Design/methodology/approach – This...

Persistent link: https://www.econbiz.de/10014894600