Search Results - subject:"value cocreation"

Did you mean: subject:"value creation" (16,167 results)

Value co-creation process and measurement in 4.0 SMEs: An exploratory research in a B2B marketing innovation context

Royo-Vela, Marcelo; Serrano, Mariell Velasquez - In: Administrative Sciences 11 (2021) 1, pp. 1-13

The purpose of this exploratory research is to contribute to the lack of empirical research exploring techniques and protocols that can be used to measure the level of value obtained from using these technologies in the various marketing processes and in a business-to-business (B2B) context. By...

Persistent link: https://www.econbiz.de/10012612252

Value co-creation between public service organizations and the private sector: An organizational capabilities perspective

Rösler, Jonathan; Söll, Tobias; Hancock, Louise; … - In: Administrative Sciences 11 (2021) 2, pp. 1-20

sector value co-creation with private sector organizations in the context of digital transformation. Specifically, value co-creation … exploratory case study approach. Based on qualitative interview data, six barriers that hinder value co-creation in public service … the field of public management research by shedding light on the concept of value co-creation in public-private sector …

Persistent link: https://www.econbiz.de/10012612287

Changes and challenges in museum management after the COVID-19 pandemic

Choi, Byungjin; Kim, Junic - In: Journal of Open Innovation: Technology, Market, and … 7 (2021) 2, pp. 1-18

To investigate how museums will change after the coronavirus disease 2019 (COVID-19) pandemic, and to seek opinions on how well they can secure sustainable competitiveness, this study conducted 15 in-depth interviews using snowball sampling. The interviewees consisted of: an artists' group, a...

Persistent link: https://www.econbiz.de/10012620655

Personality and Ethics on Online Labor Markets: How mood influences ethical perceptions

Mourelatos, Evangelos - 2021

significant effects of personality traits on ethical perceptions, value co-creation and relationship quality. In general, the … positive mood manipulation lead to an increase of individuals’ ethical perceptions, value co-creation and relationship quality …

Persistent link: https://www.econbiz.de/10012656595

A proposed model of value co-creation through multi-stakeholder collaboration in domestic product development

Permatasari, Anggraeni; Dhewanto, Wawan; Dellyana, Dina - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 22 (2021) 2, pp. 414-425

This study illustrates the collaborative value co-creation process that involves multi-stakeholders in developing … domestic products and services design in Indonesia. Although the value co-creation process performed effectively, the new … construct a model to encourage the process of value co-creation in the commercialization phase of domestic products. The …

Persistent link: https://www.econbiz.de/10012888340

Innovation, internationalization and entrepreneurship

Korsakienė, Renata (ed.); Dinçer, Hasan (ed.); … - 2021

Over the past years, businesses have had to tackle the issues caused by numerous forces from political, technological and societal environment. The changes in the global market and increasing uncertainty require us to focus on disruptive innovations and to investigate this phenomenon from...

Persistent link: https://www.econbiz.de/10014230390