Search Results - subject:"value-attitude hierarchy"

Incorporating Latent Variables into Discrete Choice Models - A Simultaneous Estimation Approach Using SEM Software

Temme, Dirk; Paulssen, Marcel; Dannewald, Till - In: BuR - Business Research 1 (2008) 2, pp. 220-237

Integrated choice and latent variable (ICLV) models represent a promising new class of models which merge classic choice models with the structural equation approach (SEM) for latent variables. Despite their conceptual appeal, applications of ICLV models in marketing remain rare. We extend...

Persistent link: https://www.econbiz.de/10010421333

Incorporating Latent Variables into Discrete Choice Models - A Simultaneous Estimation Approach Using SEM Software

Temme, Dirk; Paulssen, Marcel; Dannewald, Till - 2008

Persistent link: https://www.econbiz.de/10009447458

Incorporating Latent Variables into Discrete Choice Models - A Simultaneous Estimation Approach Using SEM Software

Temme, Dirk; Paulssen, Marcel; Dannewald, Till - In: BuR - Business Research 1 (2008) 2, pp. 220-237

literature by testing a value-attitude hierarchy with the impact of commuters’ personal values on “soft” choice crite- ria and … (intentions, preferences) through the so- called value-attitude hierarchy have been conducted by, among others, McCarthy and … application of this appealing model class in the marketing field. Keywords: Hybrid choice models, Mode choice, Mplus, Value-attitude …

Persistent link: https://www.econbiz.de/10010615515

Integrating latent variables in discrete choice models: How higher-order values and attitudes determine consumer choice

Temme, Dirk; Paulssen, Marcel; Dannewald, Till - 2007

Integrated choice and latent variable (ICLV) models represent a promising new class of models which merge classic choice models with the structural equation approach (SEM) for latent variables. Despite their conceptual appeal, to date applications of ICLV models in marketing are still rare. The...

Persistent link: https://www.econbiz.de/10010263709

Integrating latent variables in discrete choice models – How higher-order values and attitudes determine consumer choice

Temme, Dirk; Paulssen, Marcel; Dannewald, Till - Sonderforschungsbereich 649: Ökonomisches Risiko, … - 2007

(intentions, preferences) through the so-called value-attitude hierarchy have been conducted by, among others, McCarthy and Shrum … assess to what extent the latent value-attitude hierarchy provides additional explanatory power and enhances understanding … marketing has not investigated the impact of the value-attitude hierarchy on actual choice but only on intentions (McCarthy …

Persistent link: https://www.econbiz.de/10005489959