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  • Search: subject:"voice-of-customer methods"
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Year of publication
Subject
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Automotive industry 1 Customer integration 1 Deutschland 1 German automotive industry 1 Germany 1 Innovation 1 Innovation management 1 Innovationsmanagement 1 Kfz-Industrie 1 Kundenintegration 1 Lieferantenmanagement 1 NPD 1 New product development 1 Open Innovation 1 Open innovation 1 Produktentwicklung 1 Supplier relationship management 1 VoC 1 customer integration 1 external partners 1 lead user method 1 new product development 1 open innovation 1 toolkits 1 voice-of-customer methods 1
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Type of publication
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Article 1
Type of publication (narrower categories)
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Article in journal 1 Aufsatz in Zeitschrift 1
Language
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English 1
Author
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Homfeldt, Felix 1 Rese, Alexandra 1 Sänn, Alexander 1
Published in...
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International journal of automotive technology and management : IJATM 1
Source
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ECONIS (ZBW) 1
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Customer integration and voice-of-customer methods in the German automotive industry
Rese, Alexandra; Sänn, Alexander; Homfeldt, Felix - In: International journal of automotive technology and … 15 (2015) 1, pp. 1-19
Persistent link: https://www.econbiz.de/10011408602
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