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Year of publication
Subject
All
web presence 3 COVID-19 2 E-commerce 2 Electronic Commerce 2 World Bank Enterprise Surveys 2 e-commerce 2 firm survival 2 360marketing 1 Business and Management not elsewhere classified 1 Coronavirus 1 EU countries 1 EU-Staaten 1 Firm performance 1 Internet marketing 1 Online-Marketing 1 SME 1 Social Web 1 Social web 1 Unternehmenserfolg 1 Web presence 1 Website 1 digitization 1 e-cbusiness strategy 1 positioning 1 social media 1
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Online availability
All
Free 4 CC license 1
Type of publication
All
Article 2 Book / Working Paper 2
Type of publication (narrower categories)
All
Working Paper 2 Arbeitspapier 1 Article in journal 1 Aufsatz in Zeitschrift 1 Graue Literatur 1 Non-commercial literature 1
Language
All
English 3 Spanish 1
Author
All
Wagner, Joachim 2 Bentley, John 1 Craig, Annemieke 1 Dorado, Estefania Felipe de 1 Fisher, Julie 1 Pérez Asperilla, Estíbaliz 1
Published in...
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Revista de marketing y publicidad : revista semestral 1 University of Lüneburg Working paper series in economics 1 Working Paper Series in Economics 1
Source
All
ECONIS (ZBW) 2 BASE 1 EconStor 1
Showing 1 - 4 of 4
Cover Image
Una visión del marketing 360 : análisis comparativo entre dos estrategias de contenido digital en el sector cosmético
Dorado, Estefania Felipe de; Pérez Asperilla, Estíbaliz - In: Revista de marketing y publicidad : revista semestral (2022) 5, pp. 95-125
Persistent link: https://www.econbiz.de/10014388863
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Cover Image
With a little help from my website: Firm survival and web presence in times of COVID-19 - Evidence from 10 European countries
Wagner, Joachim - 2021
firm survival until 2020 .The estimated effect of web presence is statistically highly significant ceteris paribus after …
Persistent link: https://www.econbiz.de/10012523385
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Cover Image
With a little help from my website : firm survival and web presence in times of COVID-19 - evidence from 10 European countries
Wagner, Joachim - 2021 - This version: April 13, 2021
firm survival until 2020 .The estimated effect of web presence is statistically highly significant ceteris paribus after …
Persistent link: https://www.econbiz.de/10012510007
Saved in:
Cover Image
Moving from a web presence to e-commerce: the importance of a business-web strategy for small-business owners
Fisher, Julie; Craig, Annemieke; Bentley, John - 2007
have a business strategy, it is often the case that this strategy does not include their Web presence. This paper describes …
Persistent link: https://www.econbiz.de/10009483716
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