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  • Search: subject:"web-based communication"
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Year of publication
Subject
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Web-based communication 3 web-based communication 3 AGIL scheme 2 Brand identity 2 Brand image 2 Communication 2 Digital communication 2 Football 2 Kommunikation 2 Public relations 2 Website 2 Websites 2 chocolate 2 claims 2 open innovation 2 Öffentlichkeitsarbeit 2 Brand management 1 Communication of sustainable development and social responsibility 1 Consumer behaviour 1 Content Management 1 Content management 1 Corporate Social Responsibility 1 Corporate social responsibility 1 Fußball 1 Innovation management 1 Innovationsmanagement 1 Internal communication 1 Interne Kommunikation 1 Internet marketing 1 Konsumentenverhalten 1 Longitudinal study 1 Markenführung 1 Markenimage 1 Marketing management 1 Marketingmanagement 1 Nachhaltigkeit 1 Online-Marketing 1 Open Innovation 1 Open innovation 1 Professional sports 1
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Online availability
All
Undetermined 4 Free 3 CC license 2
Type of publication
All
Article 7
Type of publication (narrower categories)
All
Article in journal 4 Aufsatz in Zeitschrift 4 research-article 2 Article 1
Language
All
English 6 Italian 1
Author
All
Blanc, Simone 2 Blumrodt, Jens 2 Borra, Danielle 2 Huang-Horowitz, Nell C. 2 Massaglia, Stefano 2 Mastromonaco, Giulia 2 Merlino, Valentina Maria 2 Sparacino, Antonina 2 Versino, Alice 2 Baronet, Jacques 1 Cioppi, Marco 1 Curina, Ilaria 1 Estrella-Ramón, Antonia 1 Forlani, Fabio 1 Herrada-Lores, Sara 1 Iniesta-Bonillo, M. Ángeles 1 Pencarelli, Tonino 1 Tremblay, Solange 1
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Published in...
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Journal of Business Strategy 1 Journal of Global Responsibility 1 Journal of Open Innovation: Technology, Market, and Complexity 1 Journal of business economics and management 1 Journal of business strategy 1 Journal of open innovation : technology, market, and complexity 1 Piccola impresa : rivista internazionale di studi e ricerche 1
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Source
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ECONIS (ZBW) 4 Other ZBW resources 2 EconStor 1
Showing 1 - 7 of 7
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The challenge of communicating corporate sustainability on website : the role of dialogic potential
Herrada-Lores, Sara; Estrella-Ramón, Antonia; … - In: Journal of business economics and management 26 (2025) 2, pp. 420-443
With the growing social concern for corporate sustainability, organizations are under increasing pressure to communicate their sustainability efforts transparently and effectively. Websites, driven by their participatory nature, have emerged as pivotal platforms for such communication and a key...
Persistent link: https://www.econbiz.de/10015413567
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The role of chocolate web-based communication in a regional context: Its implication for open innovation
Blanc, Simone; Merlino, Valentina Maria; Versino, Alice; … - In: Journal of Open Innovation: Technology, Market, and … 8 (2022) 2, pp. 1-13
Background: This research investigates the web-based communication and promotion strategies applied by a sample of …
Persistent link: https://www.econbiz.de/10014329584
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Cover Image
The role of chocolate web-based communication in a regional context : its implication for open innovation
Blanc, Simone; Merlino, Valentina Maria; Versino, Alice; … - In: Journal of open innovation : technology, market, and … 8 (2022) 2, pp. 1-13
Background: This research investigates the web-based communication and promotion strategies applied by a sample of …
Persistent link: https://www.econbiz.de/10013266334
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Managing brand identity strategy: how professional football wins the game
Blumrodt, Jens; Huang-Horowitz, Nell C. - In: Journal of Business Strategy 38 (2017) 6, pp. 31-37
explore whether certain Web-based communication strategies are more effective in aligning organisations’ communicated identity …
Persistent link: https://www.econbiz.de/10014847222
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Cover Image
Managing brand identity strategy : how professional football wins the game
Blumrodt, Jens; Huang-Horowitz, Nell C. - In: Journal of business strategy 38 (2017) 6, pp. 31-37
Persistent link: https://www.econbiz.de/10011757467
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Sustainable development and social responsibility (SDSR) : A longitudinal study of large Canadian companies’ web-based communication practices
Baronet, Jacques; Tremblay, Solange - In: Journal of Global Responsibility 6 (2015) 1, pp. 45-64
firms’ web-based communication practices was performed over a period of eight years, between 2006 and 2013. A conceptual …
Persistent link: https://www.econbiz.de/10014871534
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La visibilità on-line delle imprese alberghiere : un possibile modello di misurazione
Cioppi, Marco; Curina, Ilaria; Forlani, Fabio; … - In: Piccola impresa : rivista internazionale di studi e ricerche (2016) 1, pp. 78-98
Persistent link: https://www.econbiz.de/10012219835
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