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Year of publication
Subject
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website content 3 content marketing 2 customer value 2 waste management 2 Abfallwirtschaft 1 Beziehungsmarketing 1 Content Management 1 Content management 1 Customer value 1 Goods versus services 1 Internet marketing 1 Kundenwert 1 Online-Marketing 1 Relationship marketing 1 Waste management 1 Website 1 hedonic versus utilitarian products 1 online purchasing 1
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Online availability
All
Free 3 CC license 1
Type of publication
All
Article 2 Book / Working Paper 1
Type of publication (narrower categories)
All
Article 1 Article in journal 1 Aufsatz in Zeitschrift 1
Language
All
English 2 Undetermined 1
Author
All
Pažėraitė, Aušra 2 Repovienė, Rūta 2 Boter, Jaap 1 Verhagen, Tibert 1
Institution
All
Faculteit der Economische Wetenschappen en Bedrijfskunde, Vrije Universiteit 1
Published in...
All
Organizations and Markets in Emerging Economies 1 Organizations and markets in emerging economies 1 Serie Research Memoranda 1
Source
All
ECONIS (ZBW) 1 EconStor 1 RePEc 1
Showing 1 - 3 of 3
Cover Image
Communicating the value of waste management to customers : focus on website content
Repovienė, Rūta; Pažėraitė, Aušra - In: Organizations and markets in emerging economies 14 (2023) 2, pp. 326-346
Understanding waste management processes and their role in positive environmental changes is significant at various levels. Among members of the public, awareness can be fostered by communicating the benefits of waste management and responding to the needs of individuals. The web is one of the...
Persistent link: https://www.econbiz.de/10014534798
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Cover Image
Communicating the value of waste management to customers: Focus on website content
Repovienė, Rūta; Pažėraitė, Aušra - In: Organizations and Markets in Emerging Economies 14 (2023) 2, pp. 326-346
Understanding waste management processes and their role in positive environmental changes is significant at various levels. Among members of the public, awareness can be fostered by communicating the benefits of waste management and responding to the needs of individuals. The web is one of the...
Persistent link: https://www.econbiz.de/10015401589
Saved in:
Cover Image
The importance of website content in online purchasing across different types of products
Verhagen, Tibert; Boter, Jaap - Faculteit der Economische Wetenschappen en … - 2005
Several authors have suggested that the importance of website content elements in online purchasing varies across … hedonic versus utilitarian products. After reviewing the literature on the role of website content, we hypothesize which …
Persistent link: https://www.econbiz.de/10010782768
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