Tracking online user behavior is essential for targeted advertising and is at the heart of the business model of major online platforms. We analyze tracker-specific web browsing data to show how the prediction quality of consumer profiles varies with data size and scope. We find decreasing...

Tracking online user behavior is essential for targeted advertising and is at the heart of the business model of major online platforms. We analyze tracker-specific web browsing data to show how the prediction quality of consumer profiles varies with data size and scope. We find decreasing...

Web 2.0 networks have provoked a revolution in the last years due to their capacity to modify human relationships, particularly in business contexts. Social capital, as a crucial intangible asset embedded in Web 2.0 networks, can be extremely helpful to build and optimize personal and...

This paper documents the effects of home-country Internet expansion on immigrants' health and subjective well-being (SWB). Combining data on SWB and health from the European Social Survey (ESS) with data on 3G and overall Internet expansion (ITU and Collins Batholomew), I find that immigrants'...

This paper documents the effects of home-country Internet expansion on immigrants' health and subjective well-being (SWB). Combining data on SWB and health from the European Social Survey (ESS) with data on 3G and overall Internet expansion (ITU and Collins Batholomew), I find that immigrants'...

The research presented in this paper aims to determine to what extent hotels in Serbia use social media components on their websites. A total of 378 hotel websites in the Republic of Serbia were analysed. For each analysed hotel, the following attributes were observed: region, category, type,...