, consumer affinity, and consumer xenocentrism on foreign product judgements and willingness to buy. In the context of Thai … via an online survey. The result indicated that 45.3% of the variance in the willingness to buy construct and 9% of the … willingness to buy Thai products. Empirical evidence supports the positive relationship between consumer cosmopolitanism and …

-commerce), how customers’ trust impact on customer attitude and willingness to buy through SNSs remains largely underexplored. This … attitude, and willingness to buy through theory of reasoned action (TRA). A survey was conducted and 200 valid questionnaires … customer trust has an influence on customer attitude and lead to willingness to buy. Secondly, the Neural Network Model was …

consumers have a decreased willingness to buy a product originating from a large company as compared to a small company. However …, the effect flips for consumers with low social responsibility as they show a higher willingness to buy large company …

consumers have a decreased willingness to buy a product originating from a large company as compared to a small company. However …, the effect flips for consumers with low social responsibility as they show a higher willingness to buy large company …

, online credible review, reliability, intentionality, and willingness to buy the electric consumers in Vietnam. This study … impact on willingness to buy. From academic contributions in this research, it has a variety of important indicators of …

against pests and diseases, reducing crop protection requirements. This study investigated consumers' willingness to buy … rather weak, predominantly negative effect on the participants' willingness to buy CRISPR GE tomatoes. We found that roughly … majority showing an increase in their willingness to buy CRISPR GE tomatoes; these "changers" were dominated by non …

trustworthiness and CSR have a significant influence on consumers' willingness to buy cultured meat. The findings indicate that …

, online credible review, reliability, intentionality, and willingness to buy the electric consumers in Vietnam. This study … impact on willingness to buy. From academic contributions in this research, it has a variety of important indicators of …

model to examine the factors that induce willingness to buy health insurance among the illness and the non-illness group. A …, contributes to willingness to buy. The model was able to predict 15% of the variance for willingness-to-buy among the illness and …