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subject:"Brand management"
~isPartOf:"Scandinavian journal of management"
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Scandinavian journal of management
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International review on public and non-profit marketing
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Hochschulmarketing - Herausforderung und Erfolgskaktoren im Wettbewerb : Dokumentation der Tagung vom 15. Januar 2007
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International journal of nonprofit and voluntary sector marketing
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The Routledge companion to contemporary brand management
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Human resource management in the nonprofit sector : passion, purpose and professionalism
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Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
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Funktionen und Leistungen von Nonprofit-Organisationen : 6. Internationales Colloquium der NPO-Forscher, Technische Universität München 25. und 26. März 2004
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International journal of arts management
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International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
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Marketing-Management und Unternehmensführung : Festschrift für Professor Dr. Richard Köhler zum 65. Geburtstag
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Nonprofit marketing : sectoral applications
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Public Sector Marketing Communications Volume I : Public Relations and Brand Communication Perspectives
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Grandiose branding : world-class aim and its organizational consequences
Alajoutsijärvi, Kimmo
;
Kettunen, Kerttu
;
Siltaoja, Marjo
- In:
Scandinavian journal of management
38
(
2022
)
4
,
pp. 1-11
Persistent link: https://www.econbiz.de/10013477457
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