//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Apaolaza-Ibáñez, Vanessa"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Ökologisches Marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Green marketing
3
Öko-Marketing
3
Advertising
1
Advertising effects
1
Environment
1
Environmental consciousness
1
Erneuerbare Energie
1
Kaufentscheidung
1
Natur
1
Nature
1
Personality psychology
1
Persönlichkeitspsychologie
1
Purchase decision
1
Renewable energy
1
Spain
1
Spanien
1
Standardisierung
1
Standardization
1
Sustainable product
1
Target group
1
Umwelt
1
Umweltbewusstsein
1
Werbewirkung
1
Werbung
1
Zielgruppe
1
Öko-Produkt
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Apaolaza-Ibáñez, Vanessa
Bang Nguyen Viet
7
Hinson, Robert
7
Khare, Arpita
7
Leonidou, Constantinos N.
7
Kumar, Prashant
6
Han, Heesup
5
Hartmann, Patrick
5
Kupp, Martin
5
Leonidou, Leonidas C.
5
Lin, Jialing
5
Adeola, Ogechi
4
Adisa, Isaiah
4
Agrawal, Rajat
4
Ambec, Stefan
4
De Donder, Philippe
4
Delmas, Magali A.
4
Errichiello, Oliver Carlo
4
Gautam, Aditya
4
Grant, John
4
Iannuzzi, Al
4
Khandelwal, Utkal
4
Kirgiz, Ayca Can
4
M, Manida
4
Muralidharan, Sidharth
4
Nath, Vishnu
4
Paço, Arminda M. Finisterra do
4
Polonsky, Michael J.
4
Sharma, Vinay
4
Zhang, ZhongXiang
4
Zschiesche, Arnd
4
Adae, Eric Kwame
3
Becker, Joachim H.
3
Carrete-Lucero, Lorena de la Paz
3
Carrigan, Marylyn
3
Charter, Martin
3
Cronin, J. J.
3
D'Souza, Clare M.
3
Eidi, Fatemeh
3
Esakki, Thangasamy
3
more ...
less ...
Published in...
All
European journal of marketing : EJM
1
International journal of advertising : the quarterly review of marketing communications
1
Journal of business research : JBR
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Desert or rain : standardisation of green advertising versus adaptation to the target audience's natural environment
Hartmann, Patrick
;
Apaolaza-Ibáñez, Vanessa
- In:
European journal of marketing : EJM
47
(
2013
)
5/6
,
pp. 917-933
Persistent link: https://www.econbiz.de/10009763953
Saved in:
2
Consumer attitude and purchase intention toward green energy brands : the roles of psychological benefits and environmental concern
Hartmann, Patrick
;
Apaolaza-Ibáñez, Vanessa
- In:
Journal of business research : JBR
65
(
2012
)
9
,
pp. 1254-1263
Persistent link: https://www.econbiz.de/10009562037
Saved in:
3
Green advertising revisited : conditioning virtual nature experiences
Hartmann, Patrick
;
Apaolaza-Ibáñez, Vanessa
- In:
International journal of advertising : the quarterly …
28
(
2009
)
4
,
pp. 715-739
Persistent link: https://www.econbiz.de/10003887905
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->