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~isPartOf:"The development of marketing theory and its philosophical underpinnings"
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History of economic thought
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The development of marketing theory and its philosophical underpinnings
History of marketing thought ; Volume 1
12
An Elgar reference collection
10
The international library of critical writings in economics
8
History of marketing thought ; Volume 3
7
Critical perspectives on business and management
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Routledge revivals
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The development of critical perspectives in marketing
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Chris Argyris : critical evaluations in business and management
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H. Igor Ansoff ; Vol. 2
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Information systems and new applications in the service sector : models and methods
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Innovation and growth : the classical legacies
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International library of essays in the history of social and political thought
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Introductory surveys in economics
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Long term economic development : demand, finance, organization, policy and innovation in a Schumpeterian perspective
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Macromarketing - a global focus ; Vol. 1
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Middlebury College working paper series
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Recent methodological debates and disputes in business and management research
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Research in the history of economic thought and methodology
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Sage library in marketing
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Sage library of tourism, hospitality and leisure
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A history of schools of marketing thought
Shaw, Erich H.
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Jones, D. G. Brian
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2008
Persistent link: https://www.econbiz.de/10003608596
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Art or science? : fifty years of marketing debate
Brown, Stephen
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2008
Persistent link: https://www.econbiz.de/10003610294
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3
Hunt versus Anderson : round 16
Kavanagh, Donncha
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2008
Persistent link: https://www.econbiz.de/10003610393
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4
Theoretical an philosophical implications of postmodern debates : some challenges to modern marketing
Firat, A. Fuat
;
Dholakia, Nikhilesh
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2008
Persistent link: https://www.econbiz.de/10003610414
Saved in:
5
Feminist thought : implications for consumer research
Bristor, Julia M.
;
Fischer, Eileen
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2008
Persistent link: https://www.econbiz.de/10003610443
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