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subject:"Visualization"
~type_genre:"Aufsatz im Buch"
~person:"Peñaloza, Lisa"
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Visualization
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Visualisierung
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Peñaloza, Lisa
Eppler, Martin J.
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Brands : interdisciplinary perspectives
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Handbook of qualitative research methods in marketing
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ECONIS (ZBW)
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Just doing it : a visual ethnographic study of spectacular consumption behavior at Nike Town
Peñaloza, Lisa
- In:
Brands : interdisciplinary perspectives
,
(pp. 54-106)
.
2015
Persistent link: https://www.econbiz.de/10010477903
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Writing pictures/taking fieldnotes: towards a more visual and material ethnographic consumer research
Peñaloza, Lisa
;
Cayla, Julien
- In:
Handbook of qualitative research methods in marketing
,
(pp. 279-290)
.
2006
Persistent link: https://www.econbiz.de/10003445854
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