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Analysis of variance
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Varianzanalyse
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Advertising effects
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Journal of advertising research
Journal of econometrics
36
International journal of theoretical and applied finance
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Journal of empirical finance
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
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Finance research letters
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International journal of hospitality management
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Mathematical finance : an international journal of mathematics, statistics and financial theory
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European journal of operational research : EJOR
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Journal of the American Statistical Association : JASA
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Organizational research methods : ORM
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The review of financial studies
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Applied economics
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Applied economics letters
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International journal of forecasting
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The European journal of finance
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International journal of productivity and quality management : IJPQM
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Journal of business ethics : JOBE
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Applied mathematical finance
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Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
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Marketing : ZFP ; journal of research and management
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Risks : open access journal
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The econometrics journal
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The journal of finance : the journal of the American Finance Association
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Advances in statistical analysis : AStA ; a journal of the German Statistical Society
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Die Betriebswirtschaft : DBW
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Econometric theory
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of business excellence
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business research : JBR
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ECONIS (ZBW)
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1
Children's responses to gender-role stereotyped advertisements
Bakir, Aysen
;
Blodgett, Jeffrey G.
;
Rose, Gregory
- In:
Journal of advertising research
48
(
2008
)
2
,
pp. 255-266
Persistent link: https://www.econbiz.de/10003742677
Saved in:
2
The advertising impact of an interactive TV program on the recall of an embedded commercial
Cauberghe, Verolien
;
Pelsmacker, Patrick de
- In:
Journal of advertising research
48
(
2008
)
3
,
pp. 352-362
Persistent link: https://www.econbiz.de/10003768832
Saved in:
3
The impact of SMS advertising on members of a virtual community
Nantel, Jacques
;
Sekhavat, Yasha
- In:
Journal of advertising research
48
(
2008
)
3
,
pp. 363-374
Persistent link: https://www.econbiz.de/10003768834
Saved in:
4
Advertising creativity matters
Dahlén, Micael
;
Rosengren, Sara
;
Törn, Fredrik
- In:
Journal of advertising research
48
(
2008
)
3
,
pp. 392-403
Persistent link: https://www.econbiz.de/10003768840
Saved in:
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