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Journal of business ethics : JOBE
SpringerLink / Bücher
181
Journal of business research : JBR
119
Industrial marketing management : the international journal for industrial and high-tech firms
91
Springer eBook Collection
84
European journal of marketing : EJM
70
Journal of marketing education : JME
67
Journal of marketing management : MM
67
Journal of marketing
59
Marketing theory
55
Journal of macromarketing : examining the interactions among markets, marketing, and society
54
Journal of the Academy of Marketing Science
54
Europäische Hochschulschriften / 5
47
Lehrbuch
46
Journal of macromarketing
44
Marketing intelligence & planning
44
Journal of business-to-business marketing
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
41
Gabler Edition Wissenschaft
38
Journal of historical research in marketing
38
Springer eBook Collection / Business and Economics
36
Journal of Islamic marketing : JIMA
32
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
31
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
30
Journal of research in marketing and entrepreneurship : JRME
30
Journal of strategic marketing
29
AMS review : official publication of the Academy of Marketing Science
27
Journal of marketing research : JMR
27
The journal of business & industrial marketing
26
Jahrbuch der Absatz- und Verbrauchsforschung
25
Marketing : ZFP ; journal of research and management
25
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
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Premier reference source
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Research
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Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Journal of advertising research
23
The marketing review
23
essentials
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ECONIS (ZBW)
26
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1
The ethics of gamification in a marketing context
Thorpe, Andrea Stevenson
;
Roper, Stephen
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 597-609
Persistent link: https://www.econbiz.de/10011998629
Saved in:
2
Sustainability marketing commitment : empirical insights about its drivers at the corporate and functional level of marketing
Tollin, Karin
;
Christensen, Lars Bech
- In:
Journal of business ethics : JOBE
156
(
2019
)
4
,
pp. 1165-1185
Persistent link: https://www.econbiz.de/10012029661
Saved in:
3
Reexamining corporate social responsibility and shareholder value : the inverted-U-shaped relationship and the moderation of marketing capability
Wenbin, Sun
;
Yao, Shanji
;
Govind, Rahul
- In:
Journal of business ethics : JOBE
160
(
2019
)
4
,
pp. 1001-1017
Persistent link: https://www.econbiz.de/10012145426
Saved in:
4
Marketing and ethics : what Islamic ethics have contributed and the challenges ahead
Ali, Abbas J.
;
Aali, Abdulrahman Yousef al-
- In:
Journal of business ethics : JOBE
129
(
2015
)
4
,
pp. 833-845
Persistent link: https://www.econbiz.de/10011304169
Saved in:
5
The methodology in empirical sales ethics research : 1980 - 2010
McClaren, Nicholas
- In:
Journal of business ethics : JOBE
127
(
2015
)
1
,
pp. 121-147
Persistent link: https://www.econbiz.de/10010490780
Saved in:
6
The "integrative justice model" as transformative justice for base-of-the-pyramid marketing
Santos, Nicholas J. C.
;
Laczniak, Gene R.
;
Facca-Miess, …
- In:
Journal of business ethics : JOBE
126
(
2015
)
4
,
pp. 697-707
Persistent link: https://www.econbiz.de/10010481706
Saved in:
7
The ethics of marketing to vulnerable populations
Palmer, David
;
Hedberg, Trevor
- In:
Journal of business ethics : JOBE
116
(
2013
)
2
,
pp. 403-413
Persistent link: https://www.econbiz.de/10010199418
Saved in:
8
The effects of corporate ethical values and personal moral philosophies on ethical intentions in selling situations : evidence from Turkish, Thai, and American businesspeople
Marta, Janet
;
Singhapakdi, Anusorn
;
Lee, Dong Jin
; …
- In:
Journal of business ethics : JOBE
106
(
2012
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10009546821
Saved in:
9
Does marketing activity contribute to a society's well-being? : the role of economic efficiency
Sirgy, M. Joseph
;
Yu, Grace B.
;
Lee, Dong Jin
;
Wei, Shuqin
- In:
Journal of business ethics : JOBE
107
(
2012
)
2
,
pp. 91-102
Persistent link: https://www.econbiz.de/10009557857
Saved in:
10
Marketization of education : an ethical dilemma
Natale, Samuel M.
;
Doran, Caroline
- In:
Journal of business ethics : JOBE
105
(
2012
)
2
,
pp. 187-196
Persistent link: https://www.econbiz.de/10009513808
Saved in:
11
It's all on sale : marketing ethics and the perpetually fooled
Wible, Andy
- In:
Journal of business ethics : JOBE
99
(
2011
),
pp. 17-21
Persistent link: https://www.econbiz.de/10009532993
Saved in:
12
Who shall lead us? : how cultural values and ethical ideologies guide young marketers’ evaluations of the transformational manager-leader
Smith, Brent
- In:
Journal of business ethics : JOBE
100
(
2011
)
4
,
pp. 633-645
Persistent link: https://www.econbiz.de/10009243205
Saved in:
13
Symposium: Ethical corporate marketing
Balmer, John M. T.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009297367
Saved in:
14
The liberating power of commercial marketing
Anker, Thomas Boysen
;
Kappel, Klemens
;
Sandøe, Peter
- In:
Journal of business ethics : JOBE
93
(
2010
)
4
,
pp. 519-530
Persistent link: https://www.econbiz.de/10003971139
Saved in:
15
The role of ethics and social responsibility in organizational success : a Spanish perspective
Vitell, Scott J.
;
Ramos, Encarnación
;
Nishihara, Ceri M.
- In:
Journal of business ethics : JOBE
91
(
2010
)
4
,
pp. 467-483
Persistent link: https://www.econbiz.de/10003957958
Saved in:
16
Half a century of marketing ethics: shifting perspectives and emerging trends
Schlegelmilch, Bodo B.
;
Öberseder, Magdalena
- In:
Journal of business ethics : JOBE
93
(
2010
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003965521
Saved in:
17
Investigating socialization, work-related norms, and the ethical perceptions of marketing practitioners
McClaren, Nicholas
;
Adam, Stewart
;
Vocino, Andrea
- In:
Journal of business ethics : JOBE
96
(
2010
)
1
,
pp. 95-115
Persistent link: https://www.econbiz.de/10008660580
Saved in:
18
Organizational leadership, ethics and the challenges of marketing fair and ethical trade
Low, Will
;
Davenport, Eileen
- In:
Journal of business ethics : JOBE
86
(
2009
),
pp. 97-108
Persistent link: https://www.econbiz.de/10003864625
Saved in:
19
Moral schemas and business practices : the ethics of Guangzhou migrant marketers
Leung, Alicia S. M.
;
Liu, Xiangyang
;
Liu, Shanshi
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 11-23
Persistent link: https://www.econbiz.de/10003906541
Saved in:
20
Confucian/chopsticks marketing
Fam, Kim Shyan
;
Yang, Zhilin
;
Hyman, Mike
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 393-397
Persistent link: https://www.econbiz.de/10003958811
Saved in:
21
Special issue: Confucian/chopsticks marketing
Fam, Kim Shyan
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003958846
Saved in:
22
An exploratory cross-cultural analysis of marketing ethics : the case of Turkish, Thai, and American businesspeople
Burnaz, Sebnem
;
Atakan, M. G. Serap
;
Topcu, Y. Ilker
; …
- In:
Journal of business ethics : JOBE
90
(
2009
),
pp. 371-382
Persistent link: https://www.econbiz.de/10008647229
Saved in:
23
An exploratory comparison of ethical perceptions of Mexican and US marketers
Marta, Janet
;
Heiss, Christina
;
De Lurgio, Steven A.
- In:
Journal of business ethics : JOBE
82
(
2008
)
3
,
pp. 539-555
Persistent link: https://www.econbiz.de/10003779695
Saved in:
24
Challenges for corporate ethics in marketing genetic tests
Williams-Jones, Bryn
;
Ozdemir, Vural
- In:
Journal of business ethics : JOBE
77
(
2008
)
1
,
pp. 33-44
Persistent link: https://www.econbiz.de/10003672245
Saved in:
25
Marketing in heterozygous advantage
Jones, Gregory Todd
;
Hagtvedt, Reidar
- In:
Journal of business ethics : JOBE
77
(
2008
)
1
,
pp. 85-97
Persistent link: https://www.econbiz.de/10003672264
Saved in:
26
Gender differences in ethics judgment of marketing professionals in the United States
Lund, Daulatram B.
- In:
Journal of business ethics : JOBE
77
(
2008
)
4
,
pp. 501-515
Persistent link: https://www.econbiz.de/10003674864
Saved in:
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